{"title":"Business","description":"","products":[{"product_id":"100m-offers-book-by-alex-hormozi","title":"$100M Offers Book by Alex Hormozi","description":"\u003cp data-mce-fragment=\"1\"\u003e\u003cspan style=\"font-size: 10.5pt; font-family: 'Segoe UI',sans-serif; color: #1f2124;\" data-mce-fragment=\"1\" data-mce-style=\"font-size: 10.5pt; font-family: 'Segoe UI',sans-serif; color: #1f2124;\"\u003eCategory: Business \u0026amp; Economics\u003c\/span\u003e\u003c\/p\u003e\n\u003cp style=\"margin: 0cm; margin-bottom: .0001pt; font-variant-ligatures: normal; font-variant-caps: normal; orphans: 2; text-align: start; widows: 2; -webkit-text-stroke-width: 0px; text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial; word-spacing: 0px;\" data-mce-style=\"margin: 0cm; margin-bottom: .0001pt; font-variant-ligatures: normal; font-variant-caps: normal; orphans: 2; text-align: start; widows: 2; -webkit-text-stroke-width: 0px; text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial; word-spacing: 0px;\" data-mce-fragment=\"1\"\u003e\u003cspan style=\"font-size: 10.5pt; font-family: 'Segoe UI',sans-serif; color: #1f2124;\" data-mce-fragment=\"1\" data-mce-style=\"font-size: 10.5pt; font-family: 'Segoe UI',sans-serif; color: #1f2124;\"\u003eRating: 4.9\/5\u003cbr data-mce-fragment=\"1\"\u003e Pages: 162\u003cbr data-mce-fragment=\"1\"\u003e About Book:\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan class=\"a-text-bold\"\u003eI took home more in a year than the CEOs of McDonalds, IKEA, Ford, Motorola, and Yahoo….combined….as a kid in my twenties….using the $100M Offer method. It works. And it will work for you.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eNot that long ago though, my business had gotten so bad that I literally couldn’t even give my services away for free. At the end of each month, I would look at my bank account hoping to see progress (but there wasn’t). I knew something had to change...but what?\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eOver the next 48 months, I went from losing money to \u003c\/span\u003e\u003cspan class=\"a-text-bold\"\u003emaking $36 for every $1 spent.\u003c\/span\u003e\u003cspan\u003e In that time period, we generated over $120,000,000 across four different industries: service, e-commerce, software, and brick \u0026amp; mortar.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eBut, unlike everyone else, we didn’t have great funnels, great ads, or a wealthy niche. In fact, we didn’t even send emails until we had crossed $50M in sales(!). Instead, we were able to do this one thing really well….we created offers so good, people felt stupid saying no.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eHere’s exactly what this book will show you how to do:\u003c\/span\u003e\u003c\/p\u003e\n\u003cul class=\"a-unordered-list a-vertical\"\u003e\n\u003cli\u003e\u003cspan class=\"a-list-item\"\u003e\u003cspan class=\"a-text-bold\"\u003eHow To Charge a Lot More Than You Currently Are…\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003ea- The Tiny Market Big Money Process we use to laser focus on niche markets overflowing with cash\u003cbr\u003eb- The “Unfair” Pricing formula….how we 100x’d our pricing (and got more people to say yes….for real)\u003cbr\u003ec- The Value Flip...so you never get price compared again (that’s a promise)\u003cbr\u003ed- The Virtuous Cycle of Price...use it to outspend your competition (for good) while using your product to attract the best talent 2.\u003c\/span\u003e\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan class=\"a-list-item\"\u003e\u003cspan class=\"a-text-bold\"\u003eHow To Make Your Product So Good, Prospects Find A Way To Pay For It\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003ea- The Unbeatable Value Equation….to make what you sell worth more than your prospects have ever received\u003cbr\u003eb- The Delivery Cube….to make delivering your products and services cost less but provide more\u003cbr\u003ec- The Trim \u0026amp; Stack Hack….to maximize profit using the absolute best delivery methods. (This has never been shared publicly and was how we made $17M in profit on $28M in revenue in a year when I was 28 years old) 3.\u003c\/span\u003e\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan class=\"a-list-item\"\u003e\u003cspan class=\"a-text-bold\"\u003eHow To Enhance Your Offer So Much, Prospects Buy Without Hesitating\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003ea- The Scarcity Stack….how to use the three different types of scarcity in every offer you make (without lying) to get people to buy the moment you ask\u003cbr\u003eb- The “Everyday” Urgency Blueprint... to get prospects to buy RIGHT NOW, using everyday life to create real, ethical time pressure\u003cbr\u003ec- Unbeatable Bonuses...and watch your prospects' hesitations melt away as they begin reading their credit cards to you before you even finish!\u003cbr\u003ed- God-mode Guarantees...so good they make anyone say yes (even people who would never normally consider buying). I’ll show you how to stack and layer all 4 types of guarantees together. I even give you my 13 favorite guarantees word-for-word to swipe for yourself.\u003cbr\u003ee- Magic Naming Formula to get the absolute highest response rates and conversion rates from everything you do to get new clients \u003c\/span\u003e\u003cspan class=\"a-text-italic\"\u003eand so much more…\u003c\/span\u003e\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThe methods contained within this book are \u003c\/span\u003e\u003cspan class=\"a-text-bold\"\u003eso simple, so instantaneous,\u003c\/span\u003e\u003cspan\u003e and \u003c\/span\u003e\u003cspan class=\"a-text-bold\"\u003eso effective\u003c\/span\u003e\u003cspan\u003e, it’s as if they work by magic. If you implement even one tactic in this book, you’ll see the change in your prospects' demeanor. And you’ll know the $100M Offer method worked when you start hearing “What do I need to do to move forward?” before you even ask for the sale.\u003c\/span\u003e\u003c\/p\u003e","brand":"FRIENDS BOOK","offers":[{"title":"Default Title","offer_id":44182716711124,"sku":"","price":475.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0675\/1236\/9364\/files\/618zYUWUKfL._SL1331.jpg?v=1702407239"},{"product_id":"rich-dads-cashflow-quadrant-by-robert-kiyosak","title":"Rich Dad's Cashflow Quadrant by Robert Kiyosak","description":"\u003cp data-mce-fragment=\"1\"\u003e\u003cspan lang=\"en-PK\" style=\"font-size: 10.5pt; font-family: 'Segoe UI',sans-serif; color: #1f2124;\" data-mce-fragment=\"1\" data-mce-style=\"font-size: 10.5pt; font-family: 'Segoe UI',sans-serif; color: #1f2124;\"\u003eCategory: Business\u003c\/span\u003e\u003c\/p\u003e\n\u003cp style=\"margin: 0cm; margin-bottom: .0001pt;\" data-mce-fragment=\"1\" data-mce-style=\"margin: 0cm; margin-bottom: .0001pt;\"\u003e\u003cspan lang=\"en-PK\" style=\"font-size: 10.5pt; font-family: 'Segoe UI',sans-serif; color: #1f2124;\" data-mce-fragment=\"1\" data-mce-style=\"font-size: 10.5pt; font-family: 'Segoe UI',sans-serif; color: #1f2124;\"\u003eRating: 4.7\/5\u003cbr data-mce-fragment=\"1\"\u003e Pages: 350\u003cbr data-mce-fragment=\"1\"\u003e About Book:\u003c\/span\u003e\u003c\/p\u003e\n\u003cp style=\"margin: 0cm; margin-bottom: .0001pt;\" data-mce-fragment=\"1\" data-mce-style=\"margin: 0cm; margin-bottom: .0001pt;\"\u003e\u003cspan lang=\"en-PK\" style=\"font-size: 10.5pt; font-family: 'Segoe UI',sans-serif; color: #1f2124;\" data-mce-fragment=\"1\" data-mce-style=\"font-size: 10.5pt; font-family: 'Segoe UI',sans-serif; color: #1f2124;\"\u003e\u003cspan\u003eCASHFLOW Quadrant was written for those who are ready to move beyond job security and enter the world of financial freedom. It’s for those who want to make significant changes in their lives and take control of their financial future.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eRobert believes that the reason most people struggle financially is because they've been spent years in school but were never been taught about money. Robert’s rich dad taught him that this lack of financial education is why so many people work so hard all their lives for money… instead of learning how to make money work for them.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eThis book will change the way you think about jobs, careers, and owning your own business and inspire you to learn the rules of money that the rich use to build and grow their wealth.\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e","brand":"FRIENDS BOOK","offers":[{"title":"Default Title","offer_id":44187838382292,"sku":"","price":550.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0675\/1236\/9364\/files\/71_SWQ6xj1L._SL1500.jpg?v=1702497573"},{"product_id":"expert-secrets-by-russell-brunson","title":"Expert Secrets by Russell Brunson","description":"\u003cp data-mce-fragment=\"1\"\u003e\u003cspan lang=\"en-PK\" style=\"font-size: 10.5pt; font-family: 'Segoe UI',sans-serif; color: #1f2124;\" data-mce-fragment=\"1\" data-mce-style=\"font-size: 10.5pt; font-family: 'Segoe UI',sans-serif; color: #1f2124;\"\u003eCategory: Business\u003c\/span\u003e\u003c\/p\u003e\n\u003cp style=\"margin: 0cm; margin-bottom: .0001pt;\" data-mce-fragment=\"1\" data-mce-style=\"margin: 0cm; margin-bottom: .0001pt;\"\u003e\u003cspan lang=\"en-PK\" style=\"font-size: 10.5pt; font-family: 'Segoe UI',sans-serif; color: #1f2124;\" data-mce-fragment=\"1\" data-mce-style=\"font-size: 10.5pt; font-family: 'Segoe UI',sans-serif; color: #1f2124;\"\u003eRating: 4.6\/5\u003cbr data-mce-fragment=\"1\"\u003e Pages: 302\u003cbr data-mce-fragment=\"1\"\u003e About Book:\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"a-text-bold\"\u003e\u003cspan class=\"a-text-bold a-text-italic\"\u003eFounder of Click Funnels, Russell Brunson shares how he’s sold close to $400 million by building a mass movement of entrepreneurs who paid to hear his message.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"a-text-bold\"\u003e\u003cspan class=\"a-text-bold\"\u003eIt doesn’t matter what message, product, or service you are selling online, if you don’t build a mass movement of people who will pay to hear your mes- sage, it’s unlikely you will achieve success.\u003cbr\u003e\u003c\/span\u003e\u003cspan class=\"a-text-bold a-text-italic\"\u003eExpert Secrets\u003c\/span\u003e\u003cspan class=\"a-text-bold\"\u003e\u003cspan\u003e \u003c\/span\u003eWill Help You Too\u003c\/span\u003e\u003c\/p\u003e\n\u003cul class=\"a-unordered-list a-vertical\"\u003e\n\u003cli\u003e\u003cspan class=\"a-list-item\"\u003e\u003cspan class=\"a-text-bold\"\u003eFind your voice and give you the confidence to become a leader...\u003c\/span\u003e\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan class=\"a-list-item\"\u003e\u003cspan class=\"a-text-bold\"\u003eBuild a mass movement of people whose lives you can affect...\u003c\/span\u003e\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\n\u003cspan class=\"a-list-item\"\u003e\u003cspan class=\"a-text-bold\"\u003eMake this calling a career, where people will pay you for your advice...\u003c\/span\u003e\u003c\/span\u003e\n\u003cp class=\"a-text-bold\"\u003e\u003cspan class=\"a-text-bold\"\u003eYour message has the ability to change someone’s life.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"a-text-bold\"\u003e\u003cspan class=\"a-text-bold\"\u003eThe impact that the right message can have on someone at the right time in their life is immeasurable.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"a-text-bold\"\u003e\u003cspan class=\"a-text-bold\"\u003eIt could help to save marriages, repair families, change someone’s health, grow a company or more...\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"a-text-bold\"\u003e\u003cspan class=\"a-text-bold\"\u003eBut only if you know how to get it into the hands of the people whose lives you have been called to change.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"a-text-bold\"\u003e\u003cspan class=\"a-text-bold a-text-italic\"\u003eExpert Secrets\u003c\/span\u003e\u003cspan class=\"a-text-bold\"\u003e\u003cspan\u003e \u003c\/span\u003ewill put your message into the hands of people who need it.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"a-text-bold\"\u003e\u003cspan class=\"a-text-bold\"\u003eRussell Brunson\u003c\/span\u003e\u003cspan class=\"a-text-bold\"\u003e\u003cspan\u003e \u003c\/span\u003eis a serial entrepreneur who started his first online company while he was wrestling at Boise State University. Within a year of graduating he had sold over a million dollars worth of his own products and services from his basement!\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"a-text-bold\"\u003e\u003cspan class=\"a-text-bold\"\u003eFor over 10 years now Russell has been starting and scaling companies online. He owns a software company, a supplement company, a coaching company, and is one of the top super affiliates in the world.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"FRIENDS BOOK","offers":[{"title":"Default Title","offer_id":44193711653076,"sku":"","price":595.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0675\/1236\/9364\/files\/71uPk1DM01L._SL1500.jpg?v=1702667509"},{"product_id":"the-intelligent-investor-by-benjamin-graham","title":"The Intelligent Investor by Benjamin Graham","description":"\u003cp data-mce-fragment=\"1\"\u003e\u003cspan lang=\"en-PK\" style=\"font-size: 10.5pt; font-family: 'Segoe UI',sans-serif; color: #1f2124;\" data-mce-fragment=\"1\" data-mce-style=\"font-size: 10.5pt; font-family: 'Segoe UI',sans-serif; color: #1f2124;\"\u003eCategory: Business\u003c\/span\u003e\u003c\/p\u003e\n\u003cp style=\"margin: 0cm; margin-bottom: .0001pt;\" data-mce-fragment=\"1\" data-mce-style=\"margin: 0cm; margin-bottom: .0001pt;\"\u003e\u003cspan lang=\"en-PK\" style=\"font-size: 10.5pt; font-family: 'Segoe UI',sans-serif; color: #1f2124;\" data-mce-fragment=\"1\" data-mce-style=\"font-size: 10.5pt; font-family: 'Segoe UI',sans-serif; color: #1f2124;\"\u003eRating: 4.7\/5\u003cbr data-mce-fragment=\"1\"\u003e Pages: 640\u003cbr data-mce-fragment=\"1\"\u003e About Book:\u003c\/span\u003e\u003c\/p\u003e\n\u003cp style=\"margin: 0cm; margin-bottom: .0001pt;\" data-mce-fragment=\"1\" data-mce-style=\"margin: 0cm; margin-bottom: .0001pt;\"\u003e\u003cspan lang=\"en-PK\" style=\"font-size: 10.5pt; font-family: 'Segoe UI',sans-serif; color: #1f2124;\" data-mce-fragment=\"1\" data-mce-style=\"font-size: 10.5pt; font-family: 'Segoe UI',sans-serif; color: #1f2124;\"\u003e\u003cspan\u003eThis classic text is annotated to update Graham's timeless wisdom for today's market conditions...\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThe greatest investment advisor of the twentieth century, Benjamin Graham, taught and inspired people worldwide. Graham's philosophy of \"value investing\" -- which shields investors from substantial error and teaches them to develop long-term strategies -- has made \u003c\/span\u003e\u003cspan class=\"a-text-italic\"\u003eThe Intelligent Investor\u003c\/span\u003e\u003cspan\u003e the stock market bible ever since its original publication in 1949.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eOver the years, market developments have proven the wisdom of Graham's strategies. While preserving the integrity of Graham's original text, this revised edition includes updated commentary by noted financial journalist Jason Zweig, whose perspective incorporates the realities of today's market, draws parallels between Graham's examples and today's financial headlines, and gives readers a more thorough understanding of how to apply Graham's principles.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eVital and indispensable, this HarperBusiness Essentials edition of \u003c\/span\u003e\u003cspan class=\"a-text-italic\"\u003eThe Intelligent Investor\u003c\/span\u003e\u003cspan\u003e is the most important book you will ever read on how to reach your financial goals.\u003c\/span\u003e\u003c\/p\u003e","brand":"FRIENDS BOOK","offers":[{"title":"Default Title","offer_id":44212594180308,"sku":"","price":650.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0675\/1236\/9364\/files\/91L0La1pwDL._SL1500.jpg?v=1703443158"},{"product_id":"zero-to-one-by-blake-masters-and-peter-thiel","title":"Zero to One by Blake Masters and Peter Thiel","description":"\u003cp data-mce-fragment=\"1\"\u003e\u003cspan lang=\"en-PK\" style=\"font-size: 10.5pt; font-family: 'Segoe UI',sans-serif; color: #1f2124;\" data-mce-fragment=\"1\" data-mce-style=\"font-size: 10.5pt; font-family: 'Segoe UI',sans-serif; color: #1f2124;\"\u003eCategory: Business, Self-help\u003c\/span\u003e\u003c\/p\u003e\n\u003cp style=\"margin: 0cm; margin-bottom: .0001pt;\" data-mce-fragment=\"1\" data-mce-style=\"margin: 0cm; margin-bottom: .0001pt;\"\u003e\u003cspan lang=\"en-PK\" style=\"font-size: 10.5pt; font-family: 'Segoe UI',sans-serif; color: #1f2124;\" data-mce-fragment=\"1\" data-mce-style=\"font-size: 10.5pt; font-family: 'Segoe UI',sans-serif; color: #1f2124;\"\u003eRating: 4.5\/5\u003cbr data-mce-fragment=\"1\"\u003e Pages: 224\u003cbr data-mce-fragment=\"1\"\u003e About Book:\u003c\/span\u003e\u003c\/p\u003e\n\u003cp style=\"margin: 0cm; margin-bottom: .0001pt;\" data-mce-fragment=\"1\" data-mce-style=\"margin: 0cm; margin-bottom: .0001pt;\"\u003e\u003cspan lang=\"en-PK\" style=\"font-size: 10.5pt; font-family: 'Segoe UI',sans-serif; color: #1f2124;\" data-mce-fragment=\"1\" data-mce-style=\"font-size: 10.5pt; font-family: 'Segoe UI',sans-serif; color: #1f2124;\"\u003e\u003cspan\u003e\u003cbr\u003eThe great secret of our time is that there are still uncharted frontiers to explore and new inventions to create. In \u003c\/span\u003e\u003cspan class=\"a-text-italic\"\u003eZero to One\u003c\/span\u003e\u003cspan\u003e, legendary entrepreneur and investor Peter Thiel shows how we can find singular ways to create those new things.\u003cbr\u003e\u003cbr\u003eThiel begins with the contrarian premise that we live in an age of technological stagnation, even if we’re too distracted by shiny mobile devices to notice. Information technology has improved rapidly, but there is no reason why progress should be limited to computers or Silicon Valley. Progress can be achieved in any industry or area of business. It comes from the most important skill that every leader must master: learning to think for yourself.\u003cbr\u003e\u003cbr\u003eDoing what someone else already knows how to do takes the world from 1 to n, adding more of something familiar. But when you do something new, you go from 0 to 1. The next Bill Gates will not build an operating system. The next Larry Page or Sergey Brin won’t make a search engine. Tomorrow’s champions will not win by competing ruthlessly in today’s marketplace. They will escape competition altogether, because their businesses will be unique.\u003cbr\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan class=\"a-text-italic\"\u003eZero to One\u003c\/span\u003e\u003cspan\u003e presents at once an optimistic view of the future of progress in America and a new way of thinking about innovation: it starts by learning to ask the questions that lead you to find value in unexpected places.\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e","brand":"FRIENDS BOOK","offers":[{"title":"Default Title","offer_id":44214782066900,"sku":"","price":499.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0675\/1236\/9364\/files\/images_044d9e3a-c8ae-4e61-a8ae-b4670b45bfec.jpg?v=1703573594"},{"product_id":"copy-of-zero-to-one-by-blake-masters-and-peter-thiel","title":"Zero to One by Blake Masters and Peter Thiel (A+ Quality)","description":"\u003cp data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\" style=\"font-size: 10.5pt; font-family: 'Segoe UI',sans-serif; color: #1f2124;\" lang=\"en-PK\" data-mce-style=\"font-size: 10.5pt; font-family: 'Segoe UI',sans-serif; color: #1f2124;\"\u003eCategory: Business, Self-help\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\" style=\"margin: 0cm; margin-bottom: .0001pt;\" data-mce-style=\"margin: 0cm; margin-bottom: .0001pt;\"\u003e\u003cspan data-mce-fragment=\"1\" style=\"font-size: 10.5pt; font-family: 'Segoe UI',sans-serif; color: #1f2124;\" lang=\"en-PK\" data-mce-style=\"font-size: 10.5pt; font-family: 'Segoe UI',sans-serif; color: #1f2124;\"\u003eRating: 4.5\/5\u003cbr data-mce-fragment=\"1\"\u003e Pages: 224\u003cbr data-mce-fragment=\"1\"\u003e About Book:\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\" style=\"margin: 0cm; margin-bottom: .0001pt;\" data-mce-style=\"margin: 0cm; margin-bottom: .0001pt;\"\u003e\u003cspan data-mce-fragment=\"1\" style=\"font-size: 10.5pt; font-family: 'Segoe UI',sans-serif; color: #1f2124;\" lang=\"en-PK\" data-mce-style=\"font-size: 10.5pt; font-family: 'Segoe UI',sans-serif; color: #1f2124;\"\u003e\u003cspan\u003eThe great secret of our time is that there are still uncharted frontiers to explore and new inventions to create. In \u003c\/span\u003e\u003cspan class=\"a-text-italic\"\u003eZero to One\u003c\/span\u003e\u003cspan\u003e, legendary entrepreneur and investor Peter Thiel shows how we can find singular ways to create those new things.\u003cbr\u003e\u003cbr\u003eThiel begins with the contrarian premise that we live in an age of technological stagnation, even if we’re too distracted by shiny mobile devices to notice. Information technology has improved rapidly, but there is no reason why progress should be limited to computers or Silicon Valley. Progress can be achieved in any industry or area of business. It comes from the most important skill that every leader must master: learning to think for yourself.\u003cbr\u003e\u003cbr\u003eDoing what someone else already knows how to do takes the world from 1 to n, adding more of something familiar. But when you do something new, you go from 0 to 1. The next Bill Gates will not build an operating system. The next Larry Page or Sergey Brin won’t make a search engine. Tomorrow’s champions will not win by competing ruthlessly in today’s marketplace. They will escape competition altogether, because their businesses will be unique.\u003cbr\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan class=\"a-text-italic\"\u003eZero to One\u003c\/span\u003e\u003cspan\u003e presents at once an optimistic view of the future of progress in America and a new way of thinking about innovation: it starts by learning to ask the questions that lead you to find value in unexpected places.\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e","brand":"FRIENDS BOOK","offers":[{"title":"Default Title","offer_id":44214782099668,"sku":null,"price":850.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0675\/1236\/9364\/files\/images_cf222383-adf1-41d5-ac5d-e411e6a319a0.jpg?v=1703573605"},{"product_id":"the-almanack-of-naval-ravikant-by-eric-jorgenson","title":"The Almanack Of Naval Ravikant by Eric Jorgenson","description":"\u003cp data-mce-fragment=\"1\"\u003e\u003cspan lang=\"en-PK\" style=\"font-size: 10.5pt; font-family: 'Segoe UI',sans-serif; color: #1f2124;\" data-mce-fragment=\"1\" data-mce-style=\"font-size: 10.5pt; font-family: 'Segoe UI',sans-serif; color: #1f2124;\"\u003eCategory: Self-help \u0026amp; Business\u003c\/span\u003e\u003c\/p\u003e\n\u003cp style=\"margin: 0cm; margin-bottom: .0001pt;\" data-mce-fragment=\"1\" data-mce-style=\"margin: 0cm; margin-bottom: .0001pt;\"\u003e\u003cspan lang=\"en-PK\" style=\"font-size: 10.5pt; font-family: 'Segoe UI',sans-serif; color: #1f2124;\" data-mce-fragment=\"1\" data-mce-style=\"font-size: 10.5pt; font-family: 'Segoe UI',sans-serif; color: #1f2124;\"\u003eRating: 4.7\/5\u003cbr data-mce-fragment=\"1\"\u003e Pages: 242\u003cbr data-mce-fragment=\"1\"\u003e About Book:\u003c\/span\u003e\u003c\/p\u003e\n\u003cp style=\"margin: 0cm; margin-bottom: .0001pt;\" data-mce-fragment=\"1\" data-mce-style=\"margin: 0cm; margin-bottom: .0001pt;\"\u003e\u003cspan lang=\"en-PK\" style=\"font-size: 10.5pt; font-family: 'Segoe UI',sans-serif; color: #1f2124;\" data-mce-fragment=\"1\" data-mce-style=\"font-size: 10.5pt; font-family: 'Segoe UI',sans-serif; color: #1f2124;\"\u003e\u003cspan\u003eGetting rich is not just about luck; happiness is not just a trait we are born with. These aspirations may seem out of reach, but building wealth and being happy are skills we can learn.\u003cbr\u003e\u003cbr\u003eSo what are these skills, and how do we learn them? What are the principles that should guide our efforts? What does progress really look like?\u003cbr\u003e\u003cbr\u003eNaval Ravikant is an entrepreneur, philosopher, and investor who has captivated the world with his principles for building wealth and creating long-term happiness. \u003c\/span\u003e\u003cspan class=\"a-text-bold\"\u003eThe Almanack of Naval Ravikant\u003c\/span\u003e\u003cspan\u003e is a collection of Naval’s wisdom and experience from the last ten years, shared as a curation of his most insightful interviews and poignant reflections. This isn’t a how-to book, or a step-by-step gimmick. Instead, through Naval’s own words, you will learn how to walk your own unique path toward a happier, wealthier life.\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e","brand":"FRIENDS BOOK","offers":[{"title":"Default Title","offer_id":44214795403476,"sku":"","price":650.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0675\/1236\/9364\/files\/51jg1GHF5aL._SL1500.jpg?v=1703574680"},{"product_id":"sell-like-crazy-by-sabri-suby","title":"Sell Like Crazy by Sabri Suby","description":"\u003cp data-mce-fragment=\"1\"\u003e\u003cspan lang=\"en-PK\" style=\"font-size: 10.5pt; font-family: 'Segoe UI',sans-serif; color: #1f2124;\" data-mce-fragment=\"1\" data-mce-style=\"font-size: 10.5pt; font-family: 'Segoe UI',sans-serif; color: #1f2124;\"\u003eCategory: Business \u0026amp; Self-Help\u003c\/span\u003e\u003c\/p\u003e\n\u003cp style=\"margin: 0cm; margin-bottom: .0001pt;\" data-mce-fragment=\"1\" data-mce-style=\"margin: 0cm; margin-bottom: .0001pt;\"\u003e\u003cspan lang=\"en-PK\" style=\"font-size: 10.5pt; font-family: 'Segoe UI',sans-serif; color: #1f2124;\" data-mce-fragment=\"1\" data-mce-style=\"font-size: 10.5pt; font-family: 'Segoe UI',sans-serif; color: #1f2124;\"\u003eRating: 4.7\/5\u003cbr data-mce-fragment=\"1\"\u003e Pages: 352\u003cbr data-mce-fragment=\"1\"\u003e About Book:\u003c\/span\u003e\u003c\/p\u003e\n\u003cp style=\"margin: 0cm; margin-bottom: .0001pt;\" data-mce-fragment=\"1\" data-mce-style=\"margin: 0cm; margin-bottom: .0001pt;\"\u003e\u003cspan lang=\"en-PK\" style=\"font-size: 10.5pt; font-family: 'Segoe UI',sans-serif; color: #1f2124;\" data-mce-fragment=\"1\" data-mce-style=\"font-size: 10.5pt; font-family: 'Segoe UI',sans-serif; color: #1f2124;\"\u003e\u003cspan\u003eIn what some are calling the most controversial marketing book of the decade, Sell Like Crazy reveals an 8-phase selling system for generating absurd amounts of leads, sales and profit for any business in any market!\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eIf you’re tired of struggling to make online marketing work…\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003eSick of throwing money down the drain with PPC advertising…\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003eOr want to create a torrential downpour of clients for your business.\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003eThen THIS will be the most important book you EVER read.\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003eSabri Suby, (founder of King Kong, Australia’s fastest growing digital agency) is finally revealing the system he’s used to go from $0 to $10m+ in annual revenue…\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003eAnd make over $400m in sales for his clients – in 4 years flat!\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003eFULL DISCLOSURE: This book is NOT for the faint of heart...\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003eIf you want the same old rehashed advice from ‘experts’ who couldn’t sell water in the desert…\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003eThen this book is NOT for you.\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003eHowever, if you want to FINALLY discover what’s working online…\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003eGet the battle-hardened tactics King Kong are using RIGHT NOW…\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003eAnd outsell your competition so you can CRUSH them into a fine powder…\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003eThen ‘Sell Like Crazy’ will change your business life forever.\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003eHere’s a glimpse of what Sabri reveals in this revolutionary book:\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e1. How to write Google or Facebook ads that practically FORCE your prospects to click them and buy!\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e2. His breakthrough approach to generating itchy-to-buy leads in droves that create an avalanche of sales. It's like nothing you've ever seen before, and instantly positions you as a trusted authority\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e3. Where to find large new “starving crowds” of prospects who spend like sailors on leave (even when the economy is hurting and you’re far more expensive than the competition)\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e4. How to crawl inside the mind of your DREAM buyer and get fresh marketing intel to pump up your offers on steroids and beat the pants off your competition!\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003eAnd so much more!\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e","brand":"FRIENDS BOOK","offers":[{"title":"Default Title","offer_id":44215253074132,"sku":"","price":540.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0675\/1236\/9364\/files\/61PXC1rSXdL._SL1500.jpg?v=1703618235"},{"product_id":"2020-world-of-war-by-paul-cornish","title":"2020: World of War by Paul Cornish","description":"\u003cp\u003e\u003cspan style=\"font-size: 10.5pt; font-family: 'Segoe UI',sans-serif; color: #1f2124;\" lang=\"en-PK\"\u003eCategory: \u003ca href=\"http:\/\/www.libertybooks.com\/business-economics\" data-mce-fragment=\"1\" data-mce-href=\"http:\/\/www.libertybooks.com\/business-economics\"\u003eBusiness \u0026amp; Economics\u003c\/a\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp style=\"margin: 0cm; margin-bottom: .0001pt;\"\u003e\u003cspan style=\"font-size: 10.5pt; font-family: 'Segoe UI',sans-serif; color: #1f2124;\" lang=\"en-PK\"\u003eRating: 4.2\/5\u003cbr\u003e Pages: 320\u003cbr\u003e About Book:\u003c\/span\u003e\u003c\/p\u003e\n\u003cspan data-mce-fragment=\"1\"\u003eWith the world already struggling to contain conflicts on several continents, with security and defense expenditure under huge pressure, it's time to think the unthinkable and explore what might happen.\u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eAs former soldiers now working in defense strategy and conflict resolution, Paul Cornish and Kingsley Donaldson are perfectly qualified to guide us through a credible and utterly convincing 20\/20 vision of the year 2020, from cyber security to weapons technology, from geopolitics to undercover operations.\u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eThis book is of global importance, offering both analysis and creative solutions - essential reading both for decision-makers and everyone who simply wants to understand our future.\u003c\/span\u003e","brand":"FRIENDS BOOK","offers":[{"title":"Default Title","offer_id":44219443970260,"sku":"","price":650.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0675\/1236\/9364\/files\/7110cVksn4L._SL1000.jpg?v=1703792591"},{"product_id":"the-richest-man-in-babylon-by-george-samuel-clason","title":"The Richest Man in Babylon by George Samuel Clason","description":"\u003cp\u003eCategory: Self-help \u003c\/p\u003e\n\u003cp\u003eRating: 4.2\/5 \u003c\/p\u003e\n\u003cp\u003ePages:  128\u003c\/p\u003e\n\u003cp\u003eAbout Book:\u003c\/p\u003e\n\u003cp\u003eThe Richest Man in Babylon is a modern-day classic on financial wisdom written by George S. Clason. The acclaimed \"Babylonian Parables\" provide the reader with revolutionary advice on frugality, wealth management, and financial planning. It teaches the reader how to manoeuver personal wealth for maximum profit and how to develop a deeper understanding of the world of finance. Written in a simple language, The Richest Man in Babylon is a guide for solving personal financial problems and finding long-lasting prosperity and happiness. The timeless principles of wealth management in this book have already benefitted millions across the world and, if followed in their true spirit, can bring any reader financial freedom.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"FRIENDS BOOK","offers":[{"title":"Default Title","offer_id":44225722613972,"sku":"","price":499.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0675\/1236\/9364\/files\/9789696400905.jpg?v=1704122582"},{"product_id":"100m-leads-by-alex-hormozi","title":"$100M Leads by Alex Hormozi","description":"\u003cp data-mce-fragment=\"1\"\u003e\u003cspan lang=\"en-PK\" style=\"font-size: 10.5pt; font-family: 'Segoe UI',sans-serif; color: #1f2124;\" data-mce-fragment=\"1\" data-mce-style=\"font-size: 10.5pt; font-family: 'Segoe UI',sans-serif; color: #1f2124;\"\u003eCategory: Business\u003c\/span\u003e\u003c\/p\u003e\n\u003cp style=\"margin: 0cm; margin-bottom: .0001pt;\" data-mce-fragment=\"1\" data-mce-style=\"margin: 0cm; margin-bottom: .0001pt;\"\u003e\u003cspan lang=\"en-PK\" style=\"font-size: 10.5pt; font-family: 'Segoe UI',sans-serif; color: #1f2124;\" data-mce-fragment=\"1\" data-mce-style=\"font-size: 10.5pt; font-family: 'Segoe UI',sans-serif; color: #1f2124;\"\u003eRating: 4.9\/5\u003cbr data-mce-fragment=\"1\"\u003e Pages: 432\u003cbr data-mce-fragment=\"1\"\u003e About Book:\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThis book contains the playbooks that took me from sleeping on my gym floor to owning a portfolio of companies that generate $200,000,000 per year in under a decade. Wanna know the biggest difference between those two time periods? How many \u003c\/span\u003e\u003cspan class=\"a-text-italic\"\u003eleads\u003c\/span\u003e\u003cspan\u003e I was getting.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThe problem is - most business owners don’t know how to get leads.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp style=\"margin: 0cm; margin-bottom: .0001pt;\" data-mce-fragment=\"1\" data-mce-style=\"margin: 0cm; margin-bottom: .0001pt;\"\u003e\u003cspan lang=\"en-PK\" style=\"font-size: 10.5pt; font-family: 'Segoe UI',sans-serif; color: #1f2124;\" data-mce-fragment=\"1\" data-mce-style=\"font-size: 10.5pt; font-family: 'Segoe UI',sans-serif; color: #1f2124;\"\u003e\u003cspan class=\"a-text-bold\"\u003eI wrote this book to solve your\u003cspan\u003e \u003c\/span\u003e\u003c\/span\u003e\u003cspan class=\"a-text-bold a-text-italic\"\u003eLEADS\u003c\/span\u003e\u003cspan class=\"a-text-bold\"\u003e\u003cspan\u003e \u003c\/span\u003eproblem.\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cbr\u003eToday, our companies generate 20,000+ new leads per day across sixteen different industries. And, they do it using the eight “never-go-hungry” playbooks inside. Once you see them, you can’t unseen them. They’re so powerful, they work without your permission.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eInside you will find…\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan class=\"a-text-italic\"\u003e…The easiest way to get another five customers tomorrow\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan class=\"a-text-italic\"\u003e…The hook-retain-reward system to transform content into leads\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan class=\"a-text-italic\"\u003e…The 6-part ad framework that gets more people - especially strangers - to want what you sell\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan class=\"a-text-italic\"\u003e…The \u003cu\u003eone\u003c\/u\u003e\u003c\/span\u003e\u003cspan class=\"a-text-italic\"\u003e\u003cspan\u003e \u003c\/span\u003equestion that immediately turns any stranger (no matter how cold) into a hot lead\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan class=\"a-text-italic\"\u003e…The 7 direct referral methods responsible for 30% of my sales\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan class=\"a-text-italic\"\u003e…The affiliate playbook that gets hundreds of other businesses to advertise your stuff for free\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan class=\"a-text-italic\"\u003e…The agency agreement that gets them to teach you their lead-getting secrets at no cost\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan class=\"a-text-italic\"\u003e…The how-to-get-people-off-the-streets-and-getting-you-leads in under 2 weeks framework\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan class=\"a-text-italic\"\u003e…and everything else that got our companies boatloads of leads…fast.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eAnd the best part is…you can use these playbooks to get more leads \u003c\/span\u003e\u003cspan class=\"a-text-italic\"\u003ewithin an hour\u003cspan\u003e \u003c\/span\u003e\u003c\/span\u003e\u003cspan\u003eof reading this book. You just have to know where to look…and the first place is inside.\u003c\/span\u003e\u003c\/p\u003e","brand":"FRIENDS BOOK","offers":[{"title":"Default Title","offer_id":44321713619156,"sku":"","price":499.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0675\/1236\/9364\/files\/71_pAHXTcfL._SL1500.jpg?v=1706119108"},{"product_id":"personal-finance-101-by-alfred-mill","title":"Personal Finance 101 by Alfred Mill","description":"\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003eCategory: Business\u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eRating: 4.4\/5\u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003ePages: 256\u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eAbout Book:\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003eManaging your finances can be overwhelming at times. But it doesn’t have to be! \u003cspan class=\"a-text-italic\"\u003ePersonal Finance 101\u003c\/span\u003e will provide you with all the skills you need to make good financial decisions and grow your personal wealth. Full of must-have advice and organized in an easy-to-read format, this book provides a wealth of knowledge on personal finance basics including:\u003cbr\u003e\u003cbr\u003e-Choosing your bank (and why it matters)\u003cbr\u003e-Building an emergency fund\u003cbr\u003e-Salary and benefit packages\u003cbr\u003e-Where your money is going (and how to keep more of it)\u003cbr\u003e-Refinancing or consolidating student loans\u003cbr\u003e-Health and property insurance\u003cbr\u003e-Building credit responsibly\u003cbr\u003e-How to get a mortgage\u003cbr\u003e\u003cbr\u003eUse this guide and make the most of the money you have, plan for future purchases like a house or a vacation, save for retirement, or simply become more financially responsible. Perfect for finance beginners or those looking to refresh their knowledge, \u003cspan class=\"a-text-italic\"\u003ePersonal Finance 101 \u003c\/span\u003eis the one-stop shop for all of your personal finance questions!\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"FRIENDS BOOK","offers":[{"title":"Default Title","offer_id":44392482177236,"sku":"","price":575.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0675\/1236\/9364\/files\/81r3SvP-MOL._SL1500.jpg?v=1707651463"},{"product_id":"accounting-101-by-michele-cagan-cpa","title":"Accounting 101 By Michele Cagan CPA","description":"\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003eCategory: Business\u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eRating: 4.6\/5\u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003ePages: 272\u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eAbout Book:\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003e\u003cspan class=\"a-text-bold\"\u003eA quick and easy guide to help you learn the basics of accounting.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003eThe ability to negotiate a deal. Confidence to oversee staff. Complete and accurate monitoring of expenses.\u003cbr\u003e\u003cbr\u003eIn today’s business climate, these are must-have skills. But all too often, comprehensive business books turn the important details of best practices into tedious reading that would put even a CEO to sleep.\u003cbr\u003e\u003cbr\u003eThis bestselling series is packed with hundreds of entertaining tidbits and concepts that can’t be found anywhere else. From hiring and firing to strategizing and calculating revenues, these guides can help you learn core business and career concepts—no MBA required! So whether you’re a new business owner, a manager, or entry-level employee, this series has the answers you need to conduct business more efficiently.\u003c\/span\u003e\u003c\/p\u003e","brand":"FRIENDS BOOK","offers":[{"title":"Default Title","offer_id":44392482308308,"sku":"","price":550.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0675\/1236\/9364\/files\/81kygTyexrL._SL1500.jpg?v=1707651665"},{"product_id":"real-estate-investing-101-by-michele-cagan-cpa","title":"Real Estate Investing 101 by Michele Cagan CPA","description":"\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003eCategory: Business\u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eRating: 4.6\/5\u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003ePages: 272\u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eAbout Book:\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan class=\"a-text-bold\"\u003eA comprehensive, accessible, and easy-to-understand guide to everything you need to know about real estate investing.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003cbr\u003eReal estate investing is a great way to build a business or make money on the side—and you don’t have to be a full-time landlord to do it. \u003c\/span\u003e\u003cspan class=\"a-text-italic\"\u003eReal Estate Investing 101\u003cspan\u003e \u003c\/span\u003e\u003c\/span\u003e\u003cspan\u003ewalks you through everything you need to know, from raising capital to uncovering new opportunities. You’ll learn the difference between purchasing traditional property and investing in funds such as REITs and interval funds—plus new types of realty investment, like crowd-funded real estate, the senior housing boom, eco-housing, and blockchain technology. With the expert advice in \u003c\/span\u003e\u003cspan class=\"a-text-italic\"\u003eReal Estate Investing 101\u003c\/span\u003e\u003cspan\u003e to guide you, you can invest with confidence and generate profits.\u003c\/span\u003e\u003c\/p\u003e","brand":"FRIENDS BOOK","offers":[{"title":"Default Title","offer_id":44392510914772,"sku":"","price":575.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0675\/1236\/9364\/files\/81eSfDpeW-L._SL1500.jpg?v=1707652775"},{"product_id":"economics-101-by-alfred-mill","title":"Economics 101 By Alfred Mill","description":"\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003eCategory: Business\u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eRating: 4.5\/5\u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003ePages: 288\u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eAbout Book:\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan class=\"a-text-bold\"\u003eSo much of the world revolves around economics, so why do most texts make it so dull and difficult to learn? But learning economics doesn’t have to be boring. In\u003cspan\u003e \u003c\/span\u003e\u003c\/span\u003e\u003cspan class=\"a-text-bold a-text-italic\"\u003eEconomics 101\u003c\/span\u003e\u003cspan class=\"a-text-bold\"\u003e, you’ll see how learning economics can be engaging.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003cbr\u003eToo often, textbooks turn the noteworthy details of economics into tedious discourse that would put even Joseph Stiglitz to sleep. \u003c\/span\u003e\u003cspan class=\"a-text-italic\"\u003eEconomics 101\u003c\/span\u003e\u003cspan\u003e cuts out the boring explanations and instead provides a hands-on lesson that keeps you engaged as you explore how societies allocate their resources for maximum benefit.\u003cbr\u003e\u003cbr\u003eFrom quantitative easing to marginal utility, this primer is packed with hundreds of entertaining tidbits and concepts that you won't be able to get anywhere else. You’ll learn the basics on terms such as, monopolies and oligopolies, game theory, inflation, price ceilings, and so much more. Have you ever wondered about the origin of banking or how banks create money? You’ll find those answers here.\u003cbr\u003e\u003cbr\u003eWhether you're looking to master the major principles of finance, or just want to learn more about why money matters, \u003c\/span\u003e\u003cspan class=\"a-text-italic\"\u003eEconomics 101\u003c\/span\u003e\u003cspan\u003e has all the answers—even the ones you didn't know you were looking for.\u003c\/span\u003e\u003c\/p\u003e","brand":"FRIENDS BOOK","offers":[{"title":"Default Title","offer_id":44392511209684,"sku":"","price":550.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0675\/1236\/9364\/files\/81MBAnKUZmL._SL1500.jpg?v=1707652897"},{"product_id":"principles-by-ray-dalio","title":"Principles by Ray Dalio","description":"\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003eCategory: Business\u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eRating: 4.6\/5\u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003ePages: 432\u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eAbout Book:\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan class=\"a-text-bold\"\u003eRay Dalio, one of the world’s most successful investors and entrepreneurs, shares the unconventional principles that he’s developed, refined, and used over the past forty years to create unique results in both life and business—and which any person or organization can adopt to help achieve their goals.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003cbr\u003eIn 1975, Ray Dalio founded an investment firm, Bridgewater Associates, out of his two-bedroom apartment in New York City. Forty years later, Bridgewater has made more money for its clients than any other hedge fund in history and grown into the fifth most important private company in the United States, according to \u003c\/span\u003e\u003cspan class=\"a-text-italic\"\u003eFortune\u003c\/span\u003e\u003cspan\u003e magazine. Dalio himself has been named to \u003c\/span\u003e\u003cspan class=\"a-text-italic\"\u003eTime\u003cspan\u003e \u003c\/span\u003e\u003c\/span\u003e\u003cspan\u003emagazine’s list of the 100 most influential people in the world. Along the way, Dalio discovered a set of unique principles that have led to Bridgewater’s exceptionally effective culture, which he describes as “an idea meritocracy that strives to achieve meaningful work and meaningful relationships through radical transparency.” It is these principles, and not anything special about Dalio—who grew up an ordinary kid in a middle-class Long Island neighborhood—that he believes are the reason behind his success.\u003cbr\u003e\u003cbr\u003eIn \u003c\/span\u003e\u003cspan class=\"a-text-italic\"\u003ePrinciples,\u003cspan\u003e \u003c\/span\u003e\u003c\/span\u003e\u003cspan\u003eDalio shares what he’s learned over the course of his remarkable career. He argues that life, management, economics, and investing can all be systemized into rules and understood like machines. The book’s hundreds of practical lessons, which are built around his cornerstones of “radical truth” and “radical transparency,” include Dalio laying out the most effective ways for individuals and organizations to make decisions, approach challenges, and build strong teams. He also describes the innovative tools the firm uses to bring an idea meritocracy to life, such as creating “baseball cards” for all employees that distill their strengths and weaknesses, and employing computerized decision-making systems to make believability-weighted decisions. While the book brims with novel ideas for organizations and institutions, \u003c\/span\u003e\u003cspan class=\"a-text-italic\"\u003ePrinciples\u003c\/span\u003e\u003cspan\u003e also offers a clear, straightforward approach to decision-making that Dalio believes anyone can apply, no matter what they’re seeking to achieve.\u003c\/span\u003e\u003c\/p\u003e","brand":"FRIENDS BOOK","offers":[{"title":"Default Title","offer_id":44392514846932,"sku":"","price":850.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0675\/1236\/9364\/files\/71FDkx5WllL._SL1500.jpg?v=1707653827"},{"product_id":"the-world-for-sale-by-jack-farchy-and-javier-blas","title":"The World for Sale By Jack Farchy and Javier Blas","description":"\u003cspan data-mce-fragment=\"1\"\u003eCategory: International finance\u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eRating: 3.6\/5\u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003ePages: 411\u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eAbout Book:\u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eWe are entering an age of energy crises and food shortages. This book reveals why.\u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eMeet the swashbuckling traders who supply the world with energy, food and metal.\u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eTheir goal: To make billions by buying and selling raw materials - flogging Russian gas to Europe, Saudi oil to America and Congolese metals to Silicon Valley.\u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eTheir methods: Whatever it takes - whether funnelling cash to Vladimir Putin's sanction-stricken Kremlin, schmoozing Russian metal oligarchs after the collapse of the Soviet Union, or striking deals with the Libyan rebels at the height of the Arab Spring.\u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eThese are the commodity traders. You've probably never heard of them. But, like it or not, you're one of their customers.\u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e","brand":"FRIENDS BOOK","offers":[{"title":"Default Title","offer_id":44392962588884,"sku":"","price":850.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0675\/1236\/9364\/files\/9781847942678-jacket-large.jpg?v=1707677790"},{"product_id":"the-code-silicon-valley-and-the-remaking-of-america-by-margaret-omara","title":"The Code: Silicon Valley and the Remaking of America by Margaret O'Mara","description":"\u003cp\u003e\u003cspan\u003eCategory: Business \u0026amp; Money\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eRating: 4.3\/5\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003ePages: 512\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eAbout Book:\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cspan class=\"a-text-bold\"\u003eOne of New York Magazine's best books on Silicon Valley!\u003cbr\u003e\u003cbr\u003eThe true, behind-the-scenes history of the people who built Silicon Valley and shaped Big Tech in America\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003eLong before Margaret O'Mara became one of our most consequential historians of the American-led digital revolution, she worked in the White House of Bill Clinton and Al Gore in the earliest days of the commercial Internet. There she saw firsthand how deeply intertwined Silicon Valley was with the federal government--and always had been--and how shallow the common understanding of the secrets of the Valley's success actually was. Now, after almost five years of pioneering research, O'Mara has produced the definitive history of Silicon Valley for our time, the story of mavericks and visionaries, but also of powerful institutions creating the framework for innovation, from the Pentagon to Stanford University. It is also a story of a community that started off remarkably homogeneous and tight-knit and stayed that way, and whose belief in its own mythology has deepened into a collective hubris that has led to astonishing triumphs as well as devastating second-order effects.\u003cbr\u003e\u003cbr\u003eDeploying a wonderfully rich and diverse cast of protagonists, from the justly famous to the unjustly obscure, across four generations of explosive growth in the Valley, from the forties to the present, O'Mara has wrestled one of the most fateful developments in modern American history into magnificent narrative form. She is on the ground with all of the key tech companies, chronicling the evolution in their offerings through each successive era, and she has a profound fingertip feel for the politics of the sector and its relation to the larger cultural narrative about tech as it has evolved over the years. Perhaps most impressive, O'Mara has penetrated the inner kingdom of tech venture capital firms, the insular and still remarkably old-boy world that became the cockpit of American capitalism and the crucible for bringing technological innovation to market, or not. \u003cbr\u003e\u003cbr\u003eThe transformation of big tech into the engine room of the American economy and the nexus of so many of our hopes and dreams--and, increasingly, our nightmares--can be understood, in Margaret O'Mara's masterful hands, as the story of one California valley. As her majestic history makes clear, its fate is the fate of us all.\u003c\/span\u003e\u003c\/p\u003e\n\u003c!----\u003e","brand":"FRIENDS BOOK","offers":[{"title":"Default Title","offer_id":45312944505044,"sku":"","price":1475.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0675\/1236\/9364\/files\/71Rp31E1P4L._SL1500.jpg?v=1719055057"},{"product_id":"entrepreneur-revolution-by-daniel-priestley","title":"Entrepreneur Revolution by Daniel Priestley","description":"\u003cp\u003e\u003cspan class=\"a-text-bold\"\u003eNOW IS THE AGE OF THE ENTREPRENEUR – DON’T GETLEFT BEHIND\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThe world is embarking on a new age. The age of the entrepreneur, the agile small business owner, the flexible innovator. The days of the industrial age are over. It’s time to break free from the industrial revolution mind-set, quit working so hard, follow your dream and make a fortune along the way. The slow dinosaurs of the industrial age are being outpaced by fast-moving start-ups, ambitious small businesses and technological innovators. \u003c\/span\u003e\u003cspan class=\"a-text-italic\"\u003eEntrepreneur Revolution\u003c\/span\u003e\u003cspan\u003e is a master class ingraining an entrepreneurial mind-set, showing you how to change the way you think, the way you network, and the way you make a living. Successful entrepreneur Daniel Priestley will show you how to embrace the \u003c\/span\u003e\u003cspan class=\"a-text-italic\"\u003eEntrepreneur Revolution\u003c\/span\u003e\u003cspan\u003e and thrive in the newage\u003cbr\u003e\u003cbr\u003e• From a successful entrepreneur who is reaping the rewards of the entrepreneurial age\u003cbr\u003e• How to shift your mind-set and think like a nentrepreneur\u003cbr\u003e• Ways to adapt your lifestyle to be more successful\u003c\/span\u003e\u003c\/p\u003e\n\u003c!----\u003e","brand":"FRIENDS BOOK","offers":[{"title":"Default Title","offer_id":45442215018708,"sku":"","price":650.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0675\/1236\/9364\/files\/61xR4cap8GL.jpg?v=1721296327"},{"product_id":"24-assets-by-daniel-priestley","title":"24 Assets by Daniel Priestley","description":"\u003cp\u003e\u003cspan\u003eIn every industry, there are companies that take off. They effortlessly hire talented people, attract loyal customers, create cool products and make lots of money. These companies seem to stand out and scale up quickly with support from investors, partners and the media. Sadly, most companies don’t perform this way. Most entrepreneurs aren’t building anything of value. They work hard, make sacrifices, struggle, dream, plan and strive, but in the end, it doesn’t pay off. This book sets out a method for building a business that becomes a valuable asset. It focuses you on transforming your organisation into something scalable, digital, fun and capable of making an impact. It’s time to, stand out, scale up and build a business that has a life of its own. Start now by reading this book.\u003c\/span\u003e\u003c\/p\u003e\n\u003c!----\u003e","brand":"FRIENDS BOOK","offers":[{"title":"Default Title","offer_id":45442227732692,"sku":"","price":850.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0675\/1236\/9364\/files\/71x7de-FURL._SL1500.jpg?v=1721296546"},{"product_id":"traction-by-gino-wickman","title":"Traction by Gino Wickman","description":"\u003cp\u003e\u003cspan\u003eDo you have a grip on your business, or does your business have a grip on you.\u003cbr\u003e\u003cbr\u003eAll entrepreneurs and business leaders face similar frustrations—personnel conflict, profit woes, and inadequate growth. Decisions never seem to get made, or, once made, fail to be properly implemented. But there is a solution. It's not complicated or theoretical. The Entrepreneurial Operating System® is a practical method for achieving the business success you have always envisioned. More than 80,000 companies have discovered what EOS can do.\u003cbr\u003e\u003cbr\u003eIn \u003c\/span\u003e\u003cspan class=\"a-text-italic\"\u003eTraction\u003c\/span\u003e\u003cspan\u003e, you'll learn the secrets of strengthening the six key components of your business. You'll discover simple yet powerful ways to run your company that will give you and your leadership team more focus, more growth, and more enjoyment. Successful companies are\u003c\/span\u003e\u003c\/p\u003e\n\u003c!----\u003e","brand":"FRIENDS BOOK","offers":[{"title":"Default Title","offer_id":45442236186836,"sku":"","price":800.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0675\/1236\/9364\/files\/81bziOVlOwL._SL1500.jpg?v=1721296676"},{"product_id":"beyond-entrepreneurship-by-james-c-collins-and-william-c-lazier","title":"Beyond Entrepreneurship by James C. Collins and William C. Lazier","description":"\u003cp\u003e\u003cspan class=\"a-text-bold\"\u003e\u003cspan\u003eCategory: Business \u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eRating: 4.8\/5\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003ePages: 352\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eAbout Book:\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan class=\"a-text-bold\"\u003eNEARLY THIRTY YEARS AGO, Stanford University faculty members Jim Collins and Bill Lazier showed you how to turn an entrepreneurial business into an enduring great company.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan class=\"a-text-italic\"\u003eBeyond Entrepreneurship\u003c\/span\u003e\u003cspan\u003e became a leadership staple, particularly among small and early-stage companies. And while Collins would go on to write a series of famous bestsellers that have sold more than ten million copies worldwide, this lesser-known early work remains the favourite of many of his loyal readers.\u003cbr\u003e\u003cbr\u003eNow, with \u003c\/span\u003e\u003cspan class=\"a-text-italic\"\u003eBeyond Entrepreneurship 2.0\u003c\/span\u003e\u003cspan\u003e, Collins re-shares the timeless insights in \u003c\/span\u003e\u003cspan class=\"a-text-italic\"\u003eBeyond Entrepreneurship\u003c\/span\u003e\u003cspan\u003e alongside new perspectives gleaned after decades of additional research into what makes great companies tick. In \u003c\/span\u003e\u003cspan class=\"a-text-italic\"\u003eBeyond Entrepreneurship 2.0\u003c\/span\u003e\u003cspan\u003e, you'll learn how to turn your company into the 2.0 version of itself. You'll be challenged to grow your own leadership as your company grows, from 1x to 2x to 5x to 10x. You'll learn Collins's newest reflections on people decisions, insights that extend beyond his seminal \"first who\" principle about getting the right people on the bus. You'll learn why luck favours the persistent, and what it means to look for \"who luck.\" You'll learn about the origins of the \"BHAG\" (Big Hairy Audacious Goal), and why even a small business needs a galvanising BHAG to have a complete and inspiring vision.\u003cbr\u003e\u003cbr\u003eYou'll also unlock what Collins calls \"The Map.\" The Map is a road map that pulls together the key concepts developed from thirty years of research and writing into one integrated framework for building a company that delivers superior results, makes a distinctive impact, and achieves lasting endurance.\u003cbr\u003e\u003cbr\u003eFinally, you'll learn the lessons that Jim Collins himself learned from the most influential mentor in his life, Bill Lazier.\u003cbr\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan class=\"a-text-italic\"\u003eBeyond Entrepreneurship 2.0\u003c\/span\u003e\u003cspan\u003e is the ambitious upgrade to a classic. In \u003c\/span\u003e\u003cspan class=\"a-text-italic\"\u003eBeyond Entrepreneurship 2.0\u003c\/span\u003e\u003cspan\u003e, you'll discover that the goal to turn your business into an enduring great company is as relevant - and as within your reach - as ever\u003c\/span\u003e\u003c\/p\u003e","brand":"FRIENDS BOOK","offers":[{"title":"Default Title","offer_id":45596449767636,"sku":"","price":950.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0675\/1236\/9364\/files\/71uLw-f1U6L._SL1500.jpg?v=1725474783"},{"product_id":"escaping-the-build-trap-by-melissa-perri","title":"Escaping the Build Trap By Melissa Perri","description":"\u003cp\u003e\u003cspan\u003eCategory: Business \u0026amp; Money\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eRating: 4.6\/5\u003cbr\u003e\u003cbr\u003ePages: 197\u003cbr\u003e\u003cbr\u003eAbout Book:\u003cbr\u003e\u003c\/span\u003e\u003cspan\u003eTo stay competitive in today’s market, organizations need to adopt a culture of customer-centric practices that focus on outcomes rather than outputs. Companies that live and die by outputs often fall into the \"build trap,\" cranking out features to meet their schedule rather than the customer’s needs.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eIn this book, Melissa Perri explains how laying the foundation for great product management can help companies solve real customer problems while achieving business goals. By understanding how to communicate and collaborate within a company structure, you can create a product culture that benefits both the business and the customer. You’ll learn product management principles that can be applied to any organization, big or small.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eIn five parts, this book explores:\u003c\/span\u003e\u003c\/p\u003e\n\u003cul class=\"a-unordered-list a-vertical\"\u003e\n\u003cli\u003e\u003cspan class=\"a-list-item\"\u003e\u003cspan\u003eWhy organizations ship features rather than cultivate the value those features represent\u003c\/span\u003e\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan class=\"a-list-item\"\u003e\u003cspan\u003eHow to set up a product organization that scales\u003c\/span\u003e\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan class=\"a-list-item\"\u003e\u003cspan\u003eHow product strategy connects a company’s vision and economic outcomes back to the product activities\u003c\/span\u003e\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan class=\"a-list-item\"\u003e\u003cspan\u003eHow to identify and pursue the right opportunities for producing value through an iterative product framework\u003c\/span\u003e\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan class=\"a-list-item\"\u003e\u003cspan\u003eHow to build a culture focused on successful outcomes over outputs\u003c\/span\u003e\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"FRIENDS BOOK","offers":[{"title":"Default Title","offer_id":45658895155412,"sku":"","price":650.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0675\/1236\/9364\/files\/81LPs7481LL._SL1500.jpg?v=1727083908"},{"product_id":"financial-shenanigans-fourth-edition-by-howard-schilit","title":"Financial Shenanigans (Fourth Edition) By Howard Schilit","description":"\u003cp\u003e\u003cspan\u003eCategory: Business \u0026amp; Money\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eRating: 4.6\/5\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003ePages: 336\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eAbout Book:\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cspan class=\"a-text-bold\"\u003eThe bestselling classic from the “Sherlock Holmes of Accounting”―updated to reflect the key case studies and most important lessons from the past quarter century.\u003c\/span\u003e\u003cspan class=\"a-text-bold\"\u003e\u003cbr\u003e\u003c\/span\u003eThis fourth edition of the classic guide shines a light on the most shocking frauds and financial reporting offenders of the last twenty-five years, and gives investors the tools they need to detect:\u003cbr\u003e•Corporate cultures that incentivize dishonest practices•The latest tricks companies use to exaggerate revenue and earnings•Techniques devised by management to manipulate cash flow as easily as earnings•Companies that use misleading metrics to fool investors about their financial performance•How companies use acquisitions to hide deterioration in their underlying business\u003cbr\u003eThis new edition focuses on the key case studies and most important lessons from the past quarter century, and brings you up to date on accounting chicanery in the global markets. Howard Schilit and his team of renowned forensic accounting experts expose financial reporting miscreants and unveil the latest methods companies use to mislead investors. You’ll learn everything you need to know to unearth deceptive reporting and avoid costly mistakes.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"FRIENDS BOOK","offers":[{"title":"Default Title","offer_id":45701997494484,"sku":"","price":2000.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0675\/1236\/9364\/files\/71PbJDgoQOL._SL1500.jpg?v=1728328503"},{"product_id":"invisible-doctrine-by-george-monbiot-and-peter-hutchison","title":"Invisible Doctrine by George Monbiot and Peter Hutchison","description":"\u003cp\u003e\u003cspan\u003eCategory: Business \u0026amp; Money\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eRating: 4.6\/5\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003ePages: 224\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eAbout Book:\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eNeoliberalism is the dominant ideology of our time. It shapes us in countless ways, yet most of us struggle to articulate what it is. Worse, we have been persuaded to accept this extreme creed as a kind of natural law. In \u003cspan class=\"a-text-italic\"\u003eInvisible Doctrine, \u003c\/span\u003ejournalist George Monbiot and filmmaker Peter Hutchison shatter this myth. They show how a fringe philosophy in the 1930s—championing competition as the defining feature of humankind—was systematically hijacked by a group of wealthy elites, determined to guard their fortunes and power. Think tanks, corporations, the media, university departments and politicians were all deployed to promote the idea that people are consumers, rather than citizens.\u003cbr\u003e\u003cbr\u003eOne of the most pernicious effects has been to make our various crises—from climate disasters to economic crashes, from the degradation of public services to rampant child poverty—seem unrelated. In fact, they have all been exacerbated by the “invisible doctrine,” which subordinates democracy to the power of money. Monbiot and Hutchison connect the dots—and trace a direct line from neoliberalism to fascism, which preys on people’s hopelessness and desperation.\u003cbr\u003e\u003cbr\u003eSpeaking out against the fairy tale of capitalism and populist conspiracy theories, Monbiot and Hutchison lay the groundwork for a new politics, one based on truly participatory democracy and “private sufficiency, public luxury”: an inspiring vision that could help bring the neoliberal era to an end.\u003c\/span\u003e\u003c\/p\u003e","brand":"FRIENDS BOOK","offers":[{"title":"Default Title","offer_id":45709516898516,"sku":"","price":750.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0675\/1236\/9364\/files\/61f6HHbS38L._SL1500.jpg?v=1728565063"},{"product_id":"organizational-behavior-by-stephen-p-robbins","title":"Organizational Behavior by Stephen P. 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Examples from Indian organizations are added to make it relevant to the readers.• An Employability Skills Matrix at the beginning of each chapter provides students with a visual guide to features that support the development of skills employers are looking for.• Opening-Chapter Vignettes and cases bring current business trends and events to the forefront so students are kept up-to-date on the current managerial landscape. Some of the new cases are on OYO Rooms, Accenture Vaahini, Bengal Chemicals and Pharmaceuticals Limited, M.S. Dhoni, and Nestlé India (Maggi), to name a few.• A modified Chapter 5: Personality, Learning, and Values including an extensive discussion on “Learning”• New photos and captions link the chapter content to contemporary real-life worldwide situations to enhance students’ understanding of the hands-on application of concepts.• New and updated profiles of real company leaders (for example, N.R. Narayan Murthy of Infosys, Riyaaz Amlani of MOCHA Coffees, Falguni Nayar of Nykaa, Uday Kotak of Kotak Mahindra Bank, etc.) throughout the text illustrate how course concepts have helped their success.• Each end of chapter includes Experiential Activities, Ethical Dilemmas, and Cases. Also, 5 Comprehensive Cases at the end of the text provide more application practice than any other text available.Table of Contents1 What Is Organizational Behavior? 2 Diversity in Organizations 3 Attitudes and Job Satisfaction 4 Emotions and Moods 5 Personality, Learning, and Values 6 Perception and Individual Decision Making 7 Motivation Concepts 8 Motivation: From Concepts to Applications 9 Foundations of Group Behavior 10 Understanding Work Teams 11 Communication 12 Leadership 13 Power and Politics 14 Conflict and Negotiation 15 Foundations of Organization Structure 16 Organizational Culture 17 Organizational Change and Stress Management\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv class=\"a-expander-header a-expander-partial-collapse-header\"\u003e\u003c\/div\u003e","brand":"FRIENDS BOOK","offers":[{"title":"Default Title","offer_id":45750646702292,"sku":"","price":1200.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0675\/1236\/9364\/files\/81tyAQ_iiDL._SL1500.jpg?v=1729797374"},{"product_id":"the-lean-startup-by-eric-ries","title":"The Lean Startup by Eric Ries","description":"\u003cp\u003e\u003cspan\u003eCategory: Business \u0026amp; Money\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eRating: 4.5\/5\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003ePages: 336\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eAbout Book:\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eEric Ries defines a startup as an organization dedicated to creating something new under conditions of extreme uncertainty. This is just as true for one person in a garage or a group of seasoned professionals in a Fortune 500 boardroom. What they have in common is a mission to penetrate that fog of uncertainty to discover a successful path to a sustainable business.\u003cbr\u003e\u003cbr\u003e\u003cspan class=\"a-text-italic\"\u003eThe Lean Startup\u003c\/span\u003e approach fosters companies that are both more capital efficient and that leverage human creativity more effectively. Inspired by lessons from lean manufacturing, it relies on “validated learning,” rapid scientific experimentation, as well as a number of counter-intuitive practices that shorten product development cycles, measure actual progress without resorting to vanity metrics, and learn what customers really want. It enables a company to shift directions with agility, altering plans inch by inch, minute by minute.\u003cbr\u003e\u003cbr\u003eRather than wasting time creating elaborate business plans, \u003cspan class=\"a-text-italic\"\u003eThe Lean Startup\u003c\/span\u003e offers entrepreneurs—in companies of all sizes—a way to test their vision continuously, to adapt and adjust before it’s too late. Ries provides a scientific approach to creating and managing successful startups in a age when companies need to innovate more than ever.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"FRIENDS BOOK","offers":[{"title":"Default Title","offer_id":45758791483604,"sku":"","price":550.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0675\/1236\/9364\/files\/61BFOf9Ap-L._SL1200.jpg?v=1730054676"},{"product_id":"tested-by-pat-cummins","title":"Tested by Pat Cummins","description":"\u003cp\u003e\u003cspan\u003eCategory: Biography, Sports \u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eRating: 4.5\/5\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003ePages: 288\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eAbout Book:\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan class=\"a-text-bold\"\u003eAustralia's Test Cricket Captain in conversation with remarkable leaders and achievers - from Julia Gillard to Dennis Lillee.\u003c\/span\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eWhen Pat Cummins unexpectedly became Australia's 47th Test captain at age 28, he inherited a team with a long and storied history, but also one on the cusp of reinvention. It was the beginning of a personal leadership journey for him, a unique moment of challenge and pressure that would see him become a seasoned captain and, in his private life, become a father and husband but also lose his mother to cancer.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eInspiring, revealing and deeply personal, \u003c\/span\u003e\u003cspan class=\"a-text-italic\"\u003eTested\u003cspan\u003e \u003c\/span\u003e\u003c\/span\u003e\u003cspan\u003eis an exploration of the remarkable place where challenge, crisis and opportunity meet, and how it's only in the moments when we are tested that we discover what we are made of.\u003c\/span\u003e\u003c\/p\u003e","brand":"FRIENDS BOOK","offers":[{"title":"Default Title","offer_id":45878665543892,"sku":"","price":1200.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0675\/1236\/9364\/files\/81OK8m5SgjL._SL1500.jpg?v=1733337702"},{"product_id":"crushing-it-how-great-entrepreneurs-build-their-business-and-influence-and-how-you-can-too-by-gary-vaynerchuk","title":"Crushing It!: How Great Entrepreneurs Build Their Business and Influence-and How You Can, Too by Gary Vaynerchuk","description":"\u003cp\u003e\u003cspan\u003eCategory: Self Help, Business\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eRating: 4.7\/5\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003ePages: 288\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eAbout Book:\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eFour-time \u003c\/span\u003e\u003cspan class=\"a-text-italic\"\u003eNew York Times\u003c\/span\u003e\u003cspan\u003e bestselling author Gary Vaynerchuk offers new lessons and inspiration drawn from the experiences of dozens of influencers and entrepreneurs who rejected the predictable corporate path in favor of pursuing their dreams by building thriving businesses and extraordinary personal brands.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eIn his 2009 international bestseller \u003c\/span\u003e\u003cspan class=\"a-text-italic\"\u003eCrush It,\u003c\/span\u003e\u003cspan\u003e Gary insisted that a vibrant personal brand was crucial to entrepreneurial success, In \u003c\/span\u003e\u003cspan class=\"a-text-italic\"\u003eCrushing It!,\u003c\/span\u003e\u003cspan\u003e Gary explains why that’s even more true today, offering his unique perspective on what has changed and what principles remain timeless. He also shares stories from other entrepreneurs who have grown wealthier—and not just financially—than they ever imagined possible by following \u003c\/span\u003e\u003cspan class=\"a-text-italic\"\u003eCrush It\u003c\/span\u003e\u003cspan\u003e principles. The secret to their success (and Gary’s) has everything to do with their understanding of the social media platforms, and their willingness to do whatever it took to make these tools work to their utmost potential. That’s what \u003c\/span\u003e\u003cspan class=\"a-text-italic\"\u003eCrushing It\u003c\/span\u003e\u003cspan\u003e! teaches readers to do.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eIn this lively, practical, and inspiring book, Gary dissects every current major social media platform so that anyone, from a plumber to a professional ice skater, will know exactly how to amplify his or her personal brand on each. He offers both theoretical and tactical advice on how to become the biggest thing on old standbys like Twitter, Facebook, YouTube, Instagram, Pinterest, and Snapchat; podcast platforms like Spotify, Soundcloud, iHeartRadio, and iTunes; and other emerging platforms such as Musical.ly. For those with more experience, \u003c\/span\u003e\u003cspan class=\"a-text-italic\"\u003eCrushing It!\u003c\/span\u003e\u003cspan\u003e illuminates some little-known nuances and provides innovative tips and clever tweaks proven to enhance more common tried-and-true strategies.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan class=\"a-text-italic\"\u003eCrushing It!\u003c\/span\u003e\u003cspan\u003e is a state-of-the-art guide to building your own path to professional and financial success, but it’s not about getting rich. It’s a blueprint to living life on your own terms.\u003c\/span\u003e\u003c\/p\u003e","brand":"FRIENDS BOOK","offers":[{"title":"Default Title","offer_id":45901388513492,"sku":"","price":750.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0675\/1236\/9364\/files\/81kuDaPqnlL._SL1500.jpg?v=1733924948"},{"product_id":"youtube-secrets-the-ultimate-guide-to-growing-your-following-and-making-money-as-a-video-influencer-book-by-benji-travis-and-sean-cannell","title":"YouTube Secrets: The Ultimate Guide to Growing Your Following and Making Money as a Video Influencer Book by Benji Travis and Sean Cannell","description":"\u003cp\u003e\u003cspan\u003eCategory: Self Help, Business Money\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eRating: 4.6\/5\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003ePages: 272\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eAbout Book:\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eYouTube has changed our world—from how we view video to how we connect and market—opening a new entrepreneurial landscape to ambitious individuals. Millions of people generate six to seven figures annually from online video content. And, with the right roadmap, you too could be en route to real influence and income.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eIn the NEW and EXPANDED edition of YouTube Secrets, online video experts Sean Cannell and Benji Travis draw on almost two decades of experience as well as interviews with more than two hundred top creators to give you a step-by-step YouTube success playbook.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eYou’ll learn\u003c\/span\u003e\u003c\/p\u003e\n\u003cul class=\"a-unordered-list a-vertical\"\u003e\n\u003cli\u003e\u003cspan class=\"a-list-item\"\u003e\u003cspan\u003eThe seven essential ingredients for a profitable channel\u003c\/span\u003e\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan class=\"a-list-item\"\u003e\u003cspan\u003eNew strategies for getting views and subscribers\u003c\/span\u003e\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan class=\"a-list-item\"\u003e\u003cspan\u003eTen ways to make money on YouTube\u003c\/span\u003e\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan class=\"a-list-item\"\u003e\u003cspan\u003eAnd much more\u003c\/span\u003e\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cspan\u003eWhether you’re a beginner or a veteran, this book will show you how to use YouTube to build a following, create a lucrative business, and make a massive impact in people’s lives\u003c\/span\u003e\u003c\/p\u003e","brand":"FRIENDS BOOK","offers":[{"title":"Default Title","offer_id":45901403554004,"sku":"","price":695.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0675\/1236\/9364\/files\/61kLjskYgeL._SL1360.jpg?v=1733925030"},{"product_id":"find-your-why-by-david-mead-peter-docker-and-simon-sinek","title":"Find Your Why by David Mead, Peter Docker, and Simon Sinek","description":"\u003cp\u003e\u003cspan class=\"a-text-bold\"\u003e\u003cspan\u003eCategory: \u003c\/span\u003e\u003c\/span\u003e\u003cspan class=\"a-list-item\"\u003eBusiness \u0026amp; Money\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan class=\"a-text-bold\"\u003e\u003cspan\u003eRating: 4.6\/5\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003ePages: 256\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eAbout Book:\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan class=\"a-text-bold\"\u003eNow\u003cspan\u003e \u003c\/span\u003e\u003c\/span\u003e\u003cspan class=\"a-text-bold a-text-italic\"\u003eFind Your Why\u003c\/span\u003e\u003cspan class=\"a-text-bold\"\u003e\u003cspan\u003e \u003c\/span\u003epicks up where\u003cspan\u003e \u003c\/span\u003e\u003c\/span\u003e\u003cspan class=\"a-text-bold a-text-italic\"\u003eStart With Why\u003c\/span\u003e\u003cspan class=\"a-text-bold\"\u003e\u003cspan\u003e \u003c\/span\u003eleft off. It shows you how to apply Simon Sinek’s powerful insights so that you can find more inspiration at work -- and in turn inspire those around you.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e \u003cbr\u003eI believe fulfillment is a right and not a privilege. We are all entitled to wake up in the morning inspired to go to work, feel safe when we’re there and return home fulfilled at the end of the day. Achieving that fulfillment starts with understanding exactly WHY we do what we do. \u003cbr\u003e \u003cbr\u003eAs \u003c\/span\u003e\u003cspan class=\"a-text-italic\"\u003eStart With Why\u003c\/span\u003e\u003cspan\u003e has spread around the world, countless readers have asked me the same question: How can I apply \u003c\/span\u003e\u003cspan class=\"a-text-italic\"\u003eStart With Why\u003c\/span\u003e\u003cspan\u003e to my career, team, company or nonprofit? Along with two of my colleagues, Peter Docker and David Mead, I created this hands-on, step-by-step guide to help you find your WHY.\u003cbr\u003e\u003cbr\u003eWith detailed exercises, illustrations, and action steps for every stage of the process, \u003c\/span\u003e\u003cspan class=\"a-text-italic\"\u003eFind Your Why\u003c\/span\u003e\u003cspan\u003e can help you address many important concerns, including:\u003cbr\u003e \u003cbr\u003e* What if my WHY sounds just like my competitor’s?\u003cbr\u003e* Can I have more than one WHY?\u003cbr\u003e* If my work doesn’t match my WHY, what should I do?\u003cbr\u003e* What if my team can’t agree on our WHY?\u003cbr\u003e \u003cbr\u003eWhether you've just started your first job, are leading a team, or are CEO of your own company, the exercises in this book will help guide you on a path to long-term success and fulfillment, for both you and your colleagues. \u003cbr\u003e \u003cbr\u003eThank you for joining us as we work together to build a world in which more people start with WHY.\u003c\/span\u003e\u003c\/p\u003e","brand":"FRIENDS BOOK","offers":[{"title":"Default Title","offer_id":45915059060948,"sku":"","price":575.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0675\/1236\/9364\/files\/71q8bzARVzL._SL1500_bfc8402d-69cb-43ce-9e8b-3bfea77b32e2.jpg?v=1734341676"},{"product_id":"the-art-of-alignment-by-art-johnson","title":"The Art of Alignment by Art Johnson","description":"\u003cp\u003e\u003cspan\u003eCategory: Business \u0026amp; Money\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eRating: 4.4\/5\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003ePages: 340\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eAbout Book:\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eLeading organizations worldwide are evolving from the idea of employee engagement to that of organizational alignment. More important in today’s virtual work environment, \u003c\/span\u003e\u003cspan class=\"a-text-italic\"\u003eThe Art of Alignment\u003c\/span\u003e\u003cspan\u003e provides a roadmap to creating alignment to your mission and vision to distributed teams. Readers will discover the answers to:\u003c\/span\u003e\u003c\/p\u003e\n\u003cul class=\"a-unordered-list a-vertical\"\u003e\n\u003cli\u003e\u003cspan class=\"a-list-item\"\u003e\u003cspan\u003eHow bought in to the mission and vision are your employees?\u003c\/span\u003e\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan class=\"a-list-item\"\u003e\u003cspan\u003eAre leaders across your organization aligned?\u003c\/span\u003e\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan class=\"a-list-item\"\u003e\u003cspan\u003eHow are your KPIs integrated into the organizational alignment?\u003c\/span\u003e\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cspan class=\"a-text-italic\"\u003eThe Art of Alignment\u003c\/span\u003e\u003cspan\u003e takes a data-driven approach to organizational alignment. When executives add PURPOSE to engagement, coupled with measurement, your organization will experience market-leading performance. By following the 9-Pillars approach to leadership, your organization can increase key metrics by as much as 28% with each percentage point improvement in alignment.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThe approach to organizational alignment is organized into four parts; how it can be measured, practiced and analyzed:\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan class=\"a-text-bold\"\u003ePart 1 – Alignment is the Responsibility of Leadership\u003cbr\u003ePart 2 – The Nine Pillars of Alignment\u003cbr\u003ePart 3 – The Data-Driven Leadership Playbook\u003cbr\u003ePart 4 – The Scientific Leader - Where Data Science Meets Leadership Decisions\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eBy adopting a scientific approach to your leadership style, leaders are able to visualize how to improve employee engagement and performance.\u003c\/span\u003e\u003c\/p\u003e","brand":"FRIENDS BOOK","offers":[{"title":"Default Title","offer_id":45922009055444,"sku":"","price":850.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0675\/1236\/9364\/files\/61ebkjVz4bL._SL1054.jpg?v=1734530822"},{"product_id":"the-high-5-habit-by-mel-robbins","title":"The High 5 Habit by Mel Robbins","description":"\u003cp\u003e\u003cspan\u003eCategory: Business \u0026amp; Money, Self-help\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eRating: 4.7\/5\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003ePages: 264\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eAbout Book:\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eDon't let the title fool you. This isn't a book about high fiving everyone else in your life. You're already doing that. Cheering for your favorite teams. Celebrating your friends. Supporting the people you love as they go after what they want in life.\u003cbr\u003e\u003cbr\u003eImagine if you gave that same love and encouragement to yourself. Or even better, you made it a daily habit.\u003cbr\u003e\u003cbr\u003e\u003cspan class=\"a-text-bold\"\u003eYou'd be unstoppable.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003eIn this book, Mel teaches you how to start high fiving the most important person in your life, the one who is staring back at you in the mirror: YOURSELF.\u003cbr\u003e\u003cbr\u003eIf you struggle with self-doubt (\u003cspan class=\"a-text-italic\"\u003eand who doesn't?\u003c\/span\u003e) ...\u003cbr\u003eIf you're tired of that nagging critic in your head (\u003cspan class=\"a-text-italic\"\u003ecould somebody evict them already?\u003c\/span\u003e) ...\u003cbr\u003eIf you're wildly successful but all you focus on is what's going wrong (\u003cspan class=\"a-text-italic\"\u003eyou're not alone\u003c\/span\u003e) ...\u003cbr\u003eIf you're sick of watching everybody else get ahead while you sit on the couch with your dog (\u003cspan class=\"a-text-italic\"\u003edon't bring your dog into this\u003c\/span\u003e) ...\u003c\/span\u003e\u003c\/p\u003e","brand":"FRIENDS BOOK","offers":[{"title":"Default Title","offer_id":45944001528020,"sku":"","price":550.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0675\/1236\/9364\/files\/71DpYJgrBpL._SL1500.jpg?v=1735322077"},{"product_id":"delay-deny-defend-by-jay-feinman","title":"Delay, Deny, Defend by Jay Feinman","description":"\u003cp\u003e\u003cspan\u003eCategory: \u003c\/span\u003eBusiness \u0026amp; Money\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eRating: 4.5\/5\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003ePages: 245\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eAbout Book:\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cspan class=\"a-text-bold\"\u003eAn expose of insurance injustice and a plan for consumers and lawmakers to fight it\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003eOver the last two decades, insurance has become less of a safety net and more of a spider's web: sticky and complicated, designed to ensnare as much as to aid. Insurance companies now often try to delay payment of justified claims, deny payment altogether, and defend these actions by forcing claimants to enter litigation.\u003cbr\u003e\u003cbr\u003eJay M. Feinman, a legal scholar and insurance expert, explains how these trends developed, how the government ought to fix the system, and what the rest of us can do to protect ourselves. He shows that the denial of valid claims is not occasional or accidental or the fault of a few bad employees. It's the result of an increasing and systematic focus on maximizing profits by major companies such as Allstate and State Farm.\u003cbr\u003e\u003cbr\u003eCiting dozens of stories of victims who were unfairly denied payment, Feinman explains how people can be more cautious when shopping for policies and what to do when pursuing a disputed claim. He also lays out a plan for the legal reforms needed to prevent future abuses. This exposé will help drive the discussion of this increasingly hot- button issue.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"FRIENDS BOOK","offers":[{"title":"Default Title","offer_id":45950557880532,"sku":"","price":1200.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0675\/1236\/9364\/files\/81pm35qQIyL._SL1500.jpg?v=1735582740"},{"product_id":"how-to-influence-anyone-anywhere-every-time-the-art-and-science-of-communication-at-work-by-colin-james-and-erica-bagshaw","title":"How to Influence Anyone, Anywhere, Every Time: The Art and Science of Communication at Work by Colin James and Erica Bagshaw","description":"\u003cp\u003e\u003cspan class=\"a-text-bold\"\u003e\u003cspan\u003eCategory: Business \u0026amp; Money\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eRating: 4.2\/5\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003ePages: 320\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eAbout Book:\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan class=\"a-text-bold\"\u003eWe communicate all the time. But do we have impact? Do we\u003cspan\u003e \u003c\/span\u003e\u003c\/span\u003e\u003cspan class=\"a-text-bold a-text-italic\"\u003einfluence\u003c\/span\u003e\u003cspan class=\"a-text-bold\"\u003e?\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eWhen you speak, do people lean in? When they hear you, do others feel impressed, challenged, motivated or inspired? Through tested frameworks and instantly applicable techniques, \u003c\/span\u003e\u003cspan class=\"a-text-italic\"\u003eHow to Influence Anyone, Anywhere, Every Time\u003c\/span\u003e\u003cspan\u003e shows you how to use your words and your body language to engage and persuade. With this handbook, you'll learn crucial communication skills for delivering with impact in any professional setting ― be it in the boardroom, your next sales meeting or interpersonal interactions. Master how to deliver your message with conviction, confidence and clarity.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eGlobally renowned speaking coaches Colin James and Erica Bagshaw share their proven methodology for wielding influence in any and every context. In \u003c\/span\u003e\u003cspan class=\"a-text-italic\"\u003eHow to Influence Anyone, Anywhere, Every Time\u003c\/span\u003e\u003cspan\u003e, they show you how to systematically get and hold people’s attention ― and use your influence to achieve positive results in your organisation or business. Whether you’re working face-to-face, you need to create presence online, or you’re crafting a written message, you’ll discover the tips you need.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eCommunicate more effectively with a tried-and-trusted process for success, using the 3 Ds:\u003c\/span\u003e\u003c\/p\u003e\n\u003cul class=\"a-unordered-list a-vertical\"\u003e\n\u003cli\u003e\u003cspan class=\"a-list-item\"\u003e\u003cspan class=\"a-text-italic\"\u003eDiagnose\u003c\/span\u003e\u003cspan\u003e: Who is your audience, what is the context and what is your desired outcome?\u003c\/span\u003e\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan class=\"a-list-item\"\u003e\u003cspan class=\"a-text-italic\"\u003eDesign\u003c\/span\u003e\u003cspan\u003e: Get the magic 12 steps that make it easy to tailor your next communication to better engage and influence your audience.\u003c\/span\u003e\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan class=\"a-list-item\"\u003e\u003cspan class=\"a-text-italic\"\u003eDeliver\u003c\/span\u003e\u003cspan\u003e: Don't know what to do with your hands? Learn how to master body language, your voice, visual aids and even your energy for a delivery that will captivate, inspire and persuade even the toughest audience.\u003c\/span\u003e\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cspan class=\"a-text-italic\"\u003e\u003cbr\u003eHow to Influence Anyone, Anywhere, Every Time\u003c\/span\u003e\u003cspan\u003e is a must-have resource for anyone who needs to present their ideas, gain trust and bring about real change.\u003c\/span\u003e\u003c\/p\u003e","brand":"FRIENDS BOOK","offers":[{"title":"Default Title","offer_id":45955481010388,"sku":"","price":799.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0675\/1236\/9364\/files\/71yxii8uxwL._SL1500.jpg?v=1735825815"},{"product_id":"nudge-improving-decisions-about-health-wealth-and-happiness-by-richard-h-thaler","title":"Nudge: Improving Decisions About Health, Wealth, and Happiness by Richard H. Thaler","description":"\u003cp\u003e\u003cspan class=\"a-text-bold\"\u003e\u003cspan\u003eCategory: Self Help\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eRating: 4.3\/5\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003ePages: 320\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eAbout Book:\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan class=\"a-text-bold\"\u003eNamed a Best Book of the Year by\u003cspan\u003e The Economist\u003c\/span\u003e\u003c\/span\u003e\u003cspan class=\"a-text-bold a-text-italic\"\u003e\u003cspan\u003e \u003c\/span\u003e\u003c\/span\u003e\u003cspan class=\"a-text-bold\"\u003eand the\u003c\/span\u003e\u003cspan class=\"a-text-bold\"\u003e\u003cspan\u003e \u003c\/span\u003e\u003c\/span\u003e\u003cspan class=\"a-text-bold a-text-italic\"\u003eFinancial Times\u003cbr\u003e\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003eEvery day we make choices—about what to buy or eat, about financial investments or our children’s health and education, even about the causes we champion or the planet itself. Unfortunately, we often choose poorly. \u003c\/span\u003e\u003cspan class=\"a-text-italic\"\u003eNudge\u003cspan\u003e \u003c\/span\u003e\u003c\/span\u003e\u003cspan\u003eis about how we make these choices and how we can make better ones. Using dozens of eye-opening examples and drawing on decades of behavioral science research, Nobel Prize winner Richard H. Thaler and Harvard Law School professor Cass R. Sunstein show that no choice is ever presented to us in a neutral way, and that we are all susceptible to biases that can lead us to make bad decisions. But by knowing how people think, we can use sensible “choice architecture” to nudge people toward the best decisions for ourselves, our families, and our society, without restricting our freedom of choice.\u003c\/span\u003e\u003c\/p\u003e","brand":"FRIENDS BOOK","offers":[{"title":"Default Title","offer_id":45957207621844,"sku":"","price":950.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0675\/1236\/9364\/files\/71y7r6LdWtL._SL1500.jpg?v=1735901562"},{"product_id":"the-disciplined-trader-by-mark-douglas","title":"The Disciplined Trader by Mark Douglas","description":"\u003cp\u003e\u003cspan class=\"a-text-bold\"\u003e\u003cspan\u003eCategory: Self Help, Business \u0026amp; Money\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eRating: 4.7\/5\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003ePages: 256\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eAbout Book:\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan class=\"a-text-bold\"\u003e\u003cspan\u003eOne of the first books to address the psychological nature of how successful traders think ~ The Disciplined Traders now an industry classic.   In this ground-breaking work published in 1990 ~ Douglas examines the causes as to why most traders cannot raise and keep their equity on a consistent basis ~ and brings the reader to practical and unique conclusions as to how to go about changing any limiting mindset. The trader is taken through a step-by-step process to breakthrough those queries ~ and begin to understand that their very thoughts may be limiting their ability to accumulate and succeed at trading.\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e","brand":"FRIENDS BOOK","offers":[{"title":"Default Title","offer_id":45957208080596,"sku":"","price":675.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0675\/1236\/9364\/files\/71lLP5gA7qL._SL1500.jpg?v=1735901813"},{"product_id":"trading-in-the-zone-by-mark-douglas","title":"Trading in the Zone by Mark Douglas","description":"\u003cp\u003e\u003cspan class=\"a-text-bold\"\u003e\u003cspan\u003eCategory: Self Help, Business \u0026amp; Money\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eRating: 4.7\/5\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003ePages: 240\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eAbout Book:\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan class=\"a-text-bold\"\u003e\u003cspan\u003eDouglas uncovers the underlying reasons for lack of consistency and helps traders overcome the ingrained mental habits that cost them money.  He takes on the myths of the market and exposes them one by one teaching traders to look beyond random outcomes, to understand the true realities of risk, and to be comfortable with the \"probabilities\" of market movement that governs all market speculation.\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e","brand":"FRIENDS BOOK","offers":[{"title":"Default Title","offer_id":45957208703188,"sku":"","price":750.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0675\/1236\/9364\/files\/71TsNwp-opL._SL1200.jpg?v=1735901905"},{"product_id":"mastering-blockchain-by-imran-bashir","title":"Mastering Blockchain by Imran Bashir","description":"\u003cp\u003e\u003cspan class=\"a-text-bold\"\u003e\u003cspan\u003eCategory: Business \u0026amp; Money\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eRating: 3.4\/5\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003ePages: 820\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eAbout Book:\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003ch4\u003e\u003cspan\u003eKey Features\u003c\/span\u003e\u003c\/h4\u003e\n\u003cul class=\"a-unordered-list a-vertical\"\u003e\n\u003cli\u003e\u003cspan class=\"a-list-item\"\u003e\u003cspan\u003eGet to grips with the underlying technical principles and implementations of blockchain\u003c\/span\u003e\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan class=\"a-list-item\"\u003e\u003cspan\u003eBuild powerful applications using Ethereum to secure transactions and create smart contracts\u003c\/span\u003e\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan class=\"a-list-item\"\u003e\u003cspan\u003eExplore cryptography, mine cryptocurrencies, and solve scalability issues with this comprehensive guide\u003c\/span\u003e\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4\u003e\u003cspan\u003eBook Description\u003c\/span\u003e\u003c\/h4\u003e\n\u003cp\u003e\u003cspan\u003eBlockchain is a distributed database that enables permanent, transparent, and secure storage of data. The blockchain technology is the backbone of cryptocurrency – in fact, it's the shared public ledger upon which the entire Bitcoin network relies – and it's gaining popularity with people who work in finance, government, and the arts.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eBlockchain technology uses cryptography to keep data secure. This book gives an overview of this leading technology and its implementation in the real world.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThis book begins with the technical foundations of blockchain, teaching you the fundamentals of cryptography and how it keeps data secure. You will learn about the mechanisms behind cryptocurrencies and how to develop applications using Ethereum, a decentralized virtual machine. You will explore different blockchain solutions and get an exclusive preview into Hyperledger, an upcoming blockchain solution from IBM and the Linux Foundation. You will also be shown how to implement blockchain beyond currencies, scability with blockchain, and the future scope of this fascinating and powerful technology.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch4\u003e\u003cspan\u003eWhat You Will Learn\u003c\/span\u003e\u003c\/h4\u003e\n\u003cul class=\"a-unordered-list a-vertical\"\u003e\n\u003cli\u003e\u003cspan class=\"a-list-item\"\u003e\u003cspan\u003eGet to grips with the theoretical and technical foundations of blockchain technology\u003c\/span\u003e\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan class=\"a-list-item\"\u003e\u003cspan\u003eFully comprehend the concept of decentralization, its impact and relationship with blockchain technology\u003c\/span\u003e\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan class=\"a-list-item\"\u003e\u003cspan\u003eExperience how cryptography is used to secure data with practical examples\u003c\/span\u003e\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan class=\"a-list-item\"\u003e\u003cspan\u003eGrasp the inner workings of blockchain and relevant mechanisms behind Bitcoin and alternative cryptocurrencies\u003c\/span\u003e\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan class=\"a-list-item\"\u003e\u003cspan\u003eUnderstand theoretical foundations of smart contracts\u003c\/span\u003e\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan class=\"a-list-item\"\u003e\u003cspan\u003eIdentify and examine applications of blockchain technology outside of currencies\u003c\/span\u003e\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan class=\"a-list-item\"\u003e\u003cspan\u003eInvestigate alternate blockchain solutions including Hyperledger, Corda, and many more\u003c\/span\u003e\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan class=\"a-list-item\"\u003e\u003cspan\u003eExplore research topics and future scope of blockchain technology\u003c\/span\u003e\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"FRIENDS BOOK","offers":[{"title":"Default Title","offer_id":45957209850068,"sku":"","price":2000.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0675\/1236\/9364\/files\/91_ncqWWhuL._SL1500.jpg?v=1735902140"},{"product_id":"the-coaching-habit-by-michael-bungay-stanier","title":"The Coaching Habit By Michael Bungay Stanier","description":"\u003cp\u003e\u003cspan\u003eCategory: Business \u0026amp; Money\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eRating: 4.5\/5\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003ePages: 264\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eAbout Book:\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eIn Michael Bungay Stanier's \u003cspan class=\"a-text-italic\"\u003eThe Coaching Habit\u003c\/span\u003e, coaching becomes a regular, informal part of your day so managers and their teams can work less hard and have more impact.\u003cbr\u003eDrawing on years of experience training more than 10,000 busy managers from around the globe in practical, everyday coaching skills, Bungay Stanier reveals how to unlock your peoples' potential. He unpacks sevenessential coaching questions to demonstrate how--by saying less and asking more--you can develop coaching methods that produce great results.\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cul class=\"a-unordered-list a-vertical\"\u003e\n\u003cli\u003e\u003cspan class=\"a-list-item\"\u003e\u003cspan\u003eGet straight to the point in any conversation with \u003c\/span\u003e\u003cspan class=\"a-text-bold\"\u003eThe Kickstart Question\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan class=\"a-list-item\"\u003e\u003cspan\u003eStay on track during any interaction with \u003c\/span\u003e\u003cspan class=\"a-text-bold\"\u003eThe Awe Question\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan class=\"a-list-item\"\u003e\u003cspan\u003eSave hours of time for yourself with \u003c\/span\u003e\u003cspan class=\"a-text-bold\"\u003eThe Lazy Question\u003c\/span\u003e\u003cspan\u003e, and hours of time for others with \u003c\/span\u003e\u003cspan class=\"a-text-bold\"\u003eThe Strategic Question\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan class=\"a-list-item\"\u003e\u003cspan\u003eGet to the heart of any interpersonal or external challenge with \u003c\/span\u003e\u003cspan class=\"a-text-bold\"\u003eThe Focus Question\u003c\/span\u003e\u003cspan\u003e and \u003c\/span\u003e\u003cspan class=\"a-text-bold\"\u003eThe Foundation Question\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan class=\"a-list-item\"\u003e\u003cspan\u003eFinally ensure others find your coaching as beneficial as you do with \u003c\/span\u003e\u003cspan class=\"a-text-bold\"\u003eThe Learning Question\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cspan\u003eA fresh innovative take on the traditional how-to manual, the book combines insider information with research based in neuroscience and behavioural economics, together with interactive training tools to turnpractical advice into practiced habits. Witty and conversational, \u003cspan class=\"a-text-italic\"\u003eThe Coaching Habit\u003c\/span\u003e takes your work--and your workplace--from good to great.\u003c\/span\u003e\u003c\/p\u003e","brand":"FRIENDS BOOK","offers":[{"title":"Default Title","offer_id":46004665974996,"sku":"","price":725.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0675\/1236\/9364\/files\/71SJhMsQe7S._SL1500.jpg?v=1737139153"},{"product_id":"leaders-eat-last-by-simon-sinek","title":"Leaders Eat Last by Simon Sinek","description":"\u003cp\u003e\u003cspan\u003eCategory: Business \u0026amp; Money\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eRating: 4.6\/5\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003ePages: 368\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eAbout Book:\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eImagine a world where almost everyone wakes up inspired to go to work, feels trusted and valued during the day, then returns home feeling fulfilled. This is not a crazy, idealized notion. Today, in many successful organizations, great leaders create environments in which people naturally work together to do remarkable things. \u003cbr\u003e\u003cbr\u003eIn his work with organizations around the world, Simon Sinek noticed that some teams trust each other so deeply that they would literally put their lives on the line for each other. Other teams, no matter what incentives are offered, are doomed to infighting, fragmentation and failure. Why?\u003cbr\u003e\u003cbr\u003eThe answer became clear during a conversation with a Marine Corps general. \"Officers eat last,\" he said. Sinek watched as the most junior Marines ate first while the most senior Marines took their place at the back of the line. What's symbolic in the chow hall is deadly serious on the battlefield: Great leaders sacrifice their own comfort--even their own survival--for the good of those in their care.\u003cbr\u003e     \u003cbr\u003eToo many workplaces are driven by cynicism, paranoia, and self-interest. But the best ones foster trust and cooperation because their leaders build what Sinek calls a \"Circle of Safety\" that separates the security inside the team from the challenges outside.\u003cbr\u003e\u003cbr\u003eSinek illustrates his ideas with fascinating true stories that range from the military to big business, from government to investment banking.\u003c\/span\u003e\u003c\/p\u003e","brand":"FRIENDS BOOK","offers":[{"title":"Default Title","offer_id":46004671971540,"sku":"","price":950.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0675\/1236\/9364\/files\/71RRqISbncL._SL1500.jpg?v=1737139476"},{"product_id":"finish-what-you-start-by-peter-hollins-a-quality","title":"Finish What You Start By Peter Hollins (A+ Quality)","description":"\u003cp\u003e\u003cspan\u003eCategory: Self Help, Business\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eRating: 4.5\/5\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003ePages: 206\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eAbout Book:\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003ePractical tactics to grow your willpower, stop procrastination, focus like a laser, and achieve whatever you set your mind to. Following through and finishing what you start- more valuable skills than you realize. They are a combination of traits that enables you to create the life you want - without having to compromise or wait. The alternative is a status quo that you’re stuck in. Is your life a series of unfinished tasks and intentions? That stops now. Finish What You Start is a unique deep dive into the psychology and science of accomplishment, productivity, and getting things done. It takes a thorough look why we are sometimes stuck, and gives detailed, step by step solutions you can start using today. Every phase of finishing and following through is covered, and even productivity pros will be able to learn something new. Above all else, this is a guide to understanding your brain and instincts better for optimal results. Channel massive productivity and mental toughness. Peter Hollins has studied psychology and peak human performance for over a dozen years and is a bestselling author. He has worked with dozens of individuals to unlock their potential and path towards success. His writing draws on his academic, coaching, and research experience. Resist distractions, de-motivation, temptations, laziness, and excuses. The surprising motivations that push us past obstacles. How daily rules and a manifesto can help you achieve. Valuable and insightful mindsets to view productivity from entirely new lights. Seize self-control and finally accomplish your big and small goals.• The science and tactics to beating procrastination easily. •Focus and willpower pitfalls you are probably committing at this very moment. •How to beat distractions, remain focused, stay on task, and get to what matters - consistently. Transform your life through productive habits and avoiding mental traps. You only have 24 hours in the day, but so does everyone else. You can be among those who make the most and accomplish exactly what they want. The ability to finish and follow through parallels your ability to be happy and fulfilled. Your life is in your hands, so make the most of it! Finish what you started by reading this far and click the BUY NOW button at the top of this page!\u003c\/span\u003e\u003c\/p\u003e","brand":"FRIENDS BOOK","offers":[{"title":"Default Title","offer_id":46046708564180,"sku":"","price":750.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0675\/1236\/9364\/files\/61Gxr16p3TL._SL1360.jpg?v=1738501229"},{"product_id":"make-epic-money-by-ankur-warikoo-a-copy","title":"Make Epic Money by Ankur Warikoo (A+ Copy)","description":"\u003cp\u003e\u003cspan\u003eCategory: Self Help, Business\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eRating: 4.5\/5\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003ePages: 340\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eAbout Book:\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eIn his groundbreaking book \u003cspan class=\"a-text-italic\"\u003eDo Epic Shit\u003c\/span\u003e, Warikoo dropped this truth bomb: ‘Three relationships determine our life's course - time, money, and ourselves.’\u003cbr\u003e\u003cbr\u003eNow, in his third book, \u003cspan class=\"a-text-italic\"\u003eMake Epic Money\u003c\/span\u003e, he dives deep into the complex world of money to provide you with the ultimate personal-finance blueprint. Drawing on a lifetime of experience of financial highs and lows, he shares everything he has learnt about money that he wishes someone had taught him when he was young.\u003cbr\u003e\u003cbr\u003ePrepare to unlock the secrets to financial well-being with this no-nonsense guide. Say goodbye to confusing jargon and hello to practical advice. 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Need some simple advice for maximizing your investments? Want to start planning for your retirement but don’t know where to start? It’s now easier than ever to achieve all your financial goals!\u003cbr\u003e\u003cbr\u003eMany people are afraid to talk about money, which means that you might be missing some of the best money-saving skills out there! In \u003cspan class=\"a-text-italic\"\u003eMoney Hacks\u003c\/span\u003e you will learn the basics of your finances so you can start making every penny count. Whether you’re trying to pay down debt, start an emergency fund, or make the smartest choice on a major purchase, this book is chock-full of all the useful hacks to make your money work for you in every situation!\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"FRIENDS BOOK","offers":[{"title":"Default Title","offer_id":46046727340244,"sku":"","price":875.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0675\/1236\/9364\/files\/71d-ol_z5yL._SL1500.jpg?v=1738503543"},{"product_id":"money-works-the-guide-to-financial-literacy-by-abhijeet-kolapkar-a-quality","title":"Money Works: The Guide to Financial Literacy by Abhijeet Kolapkar (A+ Quality)","description":"\u003cp\u003e\u003cspan\u003eCategory: Self Help, Business\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eRating: 4.4\/5\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003ePages: 404\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eAbout Book:\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eIf you are clueless at the end of every month about where your hard-earned money has gone and if you are ready to achieve financial success-this book is for you!\u003cbr\u003e\u003cbr\u003eInstead of focusing on 'How big should your income be?', \u003cspan class=\"a-text-italic\"\u003eMoney Works\u003c\/span\u003e gives excellent tips on how to save intelligently, how you can achieve your life goals with careful financial planning, how to manage your debts and insurance, how to make your hard-earned money grow through investments and finally, how to live a happy and contented life!\u003cbr\u003e\u003cbr\u003eAbhijeet Kolapkar, who has been in the field of finance for many years, has tried to simplify and present financial terms in a simple and interesting way. Through this book, readers will understand the basics of personal finance as well as the central role of money in their life.\u003c\/span\u003e\u003c\/p\u003e","brand":"FRIENDS BOOK","offers":[{"title":"Default Title","offer_id":46046730715348,"sku":"","price":800.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0675\/1236\/9364\/files\/51p19WQ2h8L._SL1000.jpg?v=1738504030"},{"product_id":"cash-is-king-by-peter-w-kingma","title":"Cash Is King by Peter W. 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You'll learn why cash is the fuel in your corporate engine and discover the attributes of an organizational cash culture and how to adopt them within your own firm.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eWhile explaining some of the most important―and most misunderstood―corporate finance concepts, this book is not a finance textbook. Instead, it uses case study examples to offer concrete suggestions for improvements in your company that increase the availability of cash when you most need it. You'll also find:\u003c\/span\u003e\u003c\/p\u003e\n\u003cul class=\"a-unordered-list a-vertical\"\u003e\n\u003cli\u003e\u003cspan class=\"a-list-item\"\u003e\u003cspan\u003eDiscussions of the importance of sufficient liquidity for operational concerns, research and development, and capital improvements\u003c\/span\u003e\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan class=\"a-list-item\"\u003e\u003cspan\u003eExplorations of the consequences of insufficient cash positions\u003c\/span\u003e\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan class=\"a-list-item\"\u003e\u003cspan\u003eExaminations of the ripple effects of seemingly small decisions that affect cash supply\u003c\/span\u003e\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cspan\u003eAn essential resource for managers, executives, and business leaders everywhere, \u003c\/span\u003e\u003cspan class=\"a-text-italic\"\u003eCash is King\u003c\/span\u003e\u003cspan\u003e is an effective and hands-on exploration of cash as the lifeblood of any modern commercial entity and an incisive guide to ensuring that your company will have enough of it when its required.\u003c\/span\u003e\u003c\/p\u003e","brand":"FRIENDS BOOK","offers":[{"title":"Default Title","offer_id":46062989443284,"sku":"","price":775.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0675\/1236\/9364\/files\/71QftwhCaWL._SL1500.jpg?v=1739027463"},{"product_id":"the-intelligent-investor-by-benjamin-graham-a-copy","title":"The Intelligent Investor by Benjamin Graham (A+ Copy)","description":"\u003cp data-mce-fragment=\"1\"\u003e\u003cspan lang=\"en-PK\" style=\"font-size: 10.5pt; font-family: 'Segoe UI',sans-serif; color: #1f2124;\" data-mce-fragment=\"1\" data-mce-style=\"font-size: 10.5pt; font-family: 'Segoe UI',sans-serif; color: #1f2124;\"\u003eCategory: Business\u003c\/span\u003e\u003c\/p\u003e\n\u003cp style=\"margin: 0cm; margin-bottom: .0001pt;\" data-mce-fragment=\"1\" data-mce-style=\"margin: 0cm; margin-bottom: .0001pt;\"\u003e\u003cspan lang=\"en-PK\" style=\"font-size: 10.5pt; font-family: 'Segoe UI',sans-serif; color: #1f2124;\" data-mce-fragment=\"1\" data-mce-style=\"font-size: 10.5pt; font-family: 'Segoe UI',sans-serif; color: #1f2124;\"\u003eRating: 4.7\/5\u003cbr data-mce-fragment=\"1\"\u003e Pages: 640\u003cbr data-mce-fragment=\"1\"\u003e About Book:\u003c\/span\u003e\u003c\/p\u003e\n\u003cp style=\"margin: 0cm; margin-bottom: .0001pt;\" data-mce-fragment=\"1\" data-mce-style=\"margin: 0cm; margin-bottom: .0001pt;\"\u003e\u003cspan lang=\"en-PK\" style=\"font-size: 10.5pt; font-family: 'Segoe UI',sans-serif; color: #1f2124;\" data-mce-fragment=\"1\" data-mce-style=\"font-size: 10.5pt; font-family: 'Segoe UI',sans-serif; color: #1f2124;\"\u003e\u003cspan\u003eThis classic text is annotated to update Graham's timeless wisdom for today's market conditions...\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThe greatest investment advisor of the twentieth century, Benjamin Graham, taught and inspired people worldwide. Graham's philosophy of \"value investing\" -- which shields investors from substantial error and teaches them to develop long-term strategies -- has made \u003c\/span\u003e\u003cspan class=\"a-text-italic\"\u003eThe Intelligent Investor\u003c\/span\u003e\u003cspan\u003e the stock market bible ever since its original publication in 1949.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eOver the years, market developments have proven the wisdom of Graham's strategies. While preserving the integrity of Graham's original text, this revised edition includes updated commentary by noted financial journalist Jason Zweig, whose perspective incorporates the realities of today's market, draws parallels between Graham's examples and today's financial headlines, and gives readers a more thorough understanding of how to apply Graham's principles.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eVital and indispensable, this HarperBusiness Essentials edition of \u003c\/span\u003e\u003cspan class=\"a-text-italic\"\u003eThe Intelligent Investor\u003c\/span\u003e\u003cspan\u003e is the most important book you will ever read on how to reach your financial goals.\u003c\/span\u003e\u003c\/p\u003e","brand":"FRIENDS BOOK","offers":[{"title":"Default Title","offer_id":46131274744020,"sku":null,"price":1800.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0675\/1236\/9364\/files\/91L0La1pwDL._SL1500.jpg?v=1703443158"},{"product_id":"the-alchemists-the-ineos-story-by-jim-ratcliffe","title":"The Alchemists The INEOS Story by Jim Ratcliffe","description":"\u003cdiv class=\"product-description\" data-readmore=\"\" aria-expanded=\"false\" id=\"rmjs-1\"\u003e\n\u003cp\u003e\u003cspan\u003eCategory: Business and Money\u003cbr\u003e\u003cbr\u003eRating: 4.3\/5\u003cbr\u003e\u003cbr\u003ePages: 368\u003cbr\u003e\u003cbr\u003eAbout Book:\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThis is the story of how self-made billionaire and entrepreneur Jim Ratcliffe built one of the world’s biggest companies, INEOS, in just twenty years. What began in 1998 as a small Belgium manufacturing business is now a $60 billion global colossus on a mission to save Europe’s chemicals industry.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e","brand":"FRIENDS BOOK","offers":[{"title":"Default Title","offer_id":46164164935892,"sku":"","price":1200.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0675\/1236\/9364\/files\/91aOeM7BrVL._SL1500.jpg?v=1742675682"},{"product_id":"die-with-zero-by-bill-perkins","title":"Die With Zero by Bill Perkins","description":"\u003cp\u003e\u003cspan\u003eCategory: Business and Money , Self help\u003cbr\u003e\u003cbr\u003eRating: 4.3\/5\u003cbr\u003e\u003cbr\u003ePages: 240\u003cbr\u003e\u003cbr\u003eAbout Book:\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cspan class=\"a-text-bold\"\u003eA WALL STREET JOURNAL BESTSELLER\u003cbr\u003e\u003cbr\u003eA Common-Sense Guide to Living Rich….Instead of Dying Rich\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003eImagine if by the time you died, you did everything you were told to. You worked hard, saved your money, and looked forward to financial freedom when you retired.\u003cbr\u003e \u003cbr\u003eThe only thing you wasted along the way was…\u003cspan class=\"a-text-italic\"\u003eyour life.\u003c\/span\u003e\u003cbr\u003e \u003cbr\u003e\u003cspan class=\"a-text-italic\"\u003eDie with Zero\u003c\/span\u003e presents a startling new and provocative philosophy as well as practical guide on how to get the most out of your money—\u003cspan class=\"a-text-italic\"\u003eand\u003c\/span\u003e out of your life\u003cspan class=\"a-text-bold\"\u003e.\u003c\/span\u003e It’s intended for those who place lifelong memorable experiences far ahead of simply making and accumulating money for one’s so-called Golden Years.\u003cbr\u003e \u003cbr\u003eIn short, Bill Perkins wants to rescue you from over-saving and under-living. Regardless of your age, \u003cspan class=\"a-text-italic\"\u003eDie with Zero\u003c\/span\u003e will teach you Perkins’ plan for optimizing your life, stage by stage, so you’re fully engaged and enjoying what you’ve worked and saved for.\u003cbr\u003e \u003cbr\u003eYou’ll discover how to maximize your lifetime memorable moments with “experience bucketing,” how to convert your earnings into priceless memories by following your “net worth curve,” and find out how to navigate whether to invest in, or delay, a meaningful adventure based on your “spend curve” and “personal interest rate.”\u003cbr\u003e \u003cbr\u003eUsing his own life experiences as well as the inspiring stories and cautionary tales of others—and drawing on eye-opening insights about time, money, and happiness from psychological science and behavioral finance —Perkins makes a timely, convincing, and contrarian case for living large.\u003c\/span\u003e\u003c\/p\u003e","brand":"FRIENDS BOOK","offers":[{"title":"Default Title","offer_id":46164166770900,"sku":"","price":850.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0675\/1236\/9364\/files\/61_4EHZ4faL._SL1500.jpg?v=1742675795"},{"product_id":"the-let-them-theory-by-mel-robbins","title":"The Let Them Theory by Mel Robbins","description":"\u003cp\u003e\u003cspan class=\"a-text-bold a-text-italic\"\u003e\u003cspan\u003eCategory: Self-help, Business, Money\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eRating: 4.6\/5\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003ePages: 336\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eAbout Book:\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan class=\"a-text-bold a-text-italic\"\u003eA Life-Changing Tool Millions of People Can’t Stop Talking About\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003cbr\u003eWhat if the key to happiness, success, and love was as simple as two words?\u003cbr\u003e\u003cbr\u003eIf you've ever felt stuck, overwhelmed, or frustrated with where you are, the problem isn't you. The problem is the power you give to other people. Two simple words—\u003c\/span\u003e\u003cspan class=\"a-text-italic\"\u003eLet Them\u003c\/span\u003e\u003cspan\u003e—will set you free. Free from the opinions, drama, and judgments of others. Free from the exhausting cycle of trying to manage everything and everyone around you. \u003c\/span\u003e\u003cspan class=\"a-text-italic\"\u003eThe Let Them Theory\u003c\/span\u003e\u003cspan\u003e puts the power to create a life you love back in your hands—and this book will show you exactly how to do it.\u003cbr\u003e\u003cbr\u003eIn her latest groundbreaking book, \u003c\/span\u003e\u003cspan class=\"a-text-italic\"\u003eThe Let Them Theory\u003c\/span\u003e\u003cspan\u003e, Mel Robbins—\u003c\/span\u003e\u003cspan class=\"a-text-italic\"\u003eNew York Times\u003c\/span\u003e\u003cspan\u003e bestselling author and one of the world's most respected experts on motivation, confidence, and mindset—teaches you how to stop wasting energy on what you can't control and start focusing on what truly matters: YOU. Your happiness. Your goals. Your life.\u003cbr\u003e\u003cbr\u003eUsing the same no-nonsense, science-backed approach that's made \u003c\/span\u003e\u003cspan class=\"a-text-italic\"\u003eThe Mel Robbins Podcast\u003c\/span\u003e\u003cspan\u003e a global sensation, Robbins explains why \u003c\/span\u003e\u003cspan class=\"a-text-italic\"\u003eThe Let Them Theory\u003c\/span\u003e\u003cspan\u003e is already loved by millions and how you can apply it in eight key areas of your life to make the biggest impact. Within a few pages, you'll realize how much energy and time you've been wasting trying to control the wrong things—at work, in relationships, and in pursuing your goals—and how this is keeping you from the happiness and success you deserve.\u003c\/span\u003e\u003c\/p\u003e","brand":"FRIENDS BOOK","offers":[{"title":"Default Title","offer_id":46268930195668,"sku":"","price":850.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0675\/1236\/9364\/files\/91ZVf3kNrcL._SL1500.jpg?v=1746558236"}],"url":"https:\/\/friendsbook.pk\/collections\/business.oembed?page=4","provider":"FRIENDS BOOK","version":"1.0","type":"link"}